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| 5151 | The article describes the specifics of training of Chinese students of physical and technical profile to the perception of authentic material in the specialty using training innovative manuals. Tackling language material for the manual was due to educational and professional activities of students, peculiarities of the technical communication. The sequence of presentation from the word to the text reflects the understanding of authentic material from “recognition” of the words (phrases, cliches) to its context use and independent use in speech and in the production of secondary texts (written and oral). This logic of the material is motivated primarily by the features of teaching chinese-speaking students to a foreign language (Russian). As a result, the complex of tasks focused on the development and improvement of all types of speech activity in the field of professional communication is presented. Keywords: Russian as a foreign language, methodology, technical skills, tutorial, scientific style of speech | 1101 | |||||
| 5152 | The article describes significance of parents’ life position in relation to physical culture as a basis for the upbringing of a healthy child. According to the results of a sociological survey of parents of school-aged children living in the Russian Far East was determined their relation to physical culture and sports activity, healthy lifestyle and the process of pupils’ training. Determines the factors motivating parents to physical culture and sport, forms of training and recreational activity, means used for health maintenance as well as parents’ role in physical education of their children. Establishes passive relation of most parents to physical activity and physical education of their children. The results of the survey allowed to make the conclusions and to plan the ways of solving problems. Keywords: parents, physical culture, healthy lifestyle, pupils, physical education | 1101 | |||||
| 5153 | . | 1100 | |||||
| 5154 | Shatova T. G. . // Tomsk State Pedagogical University Bulletin. 1998. Issue 1 (4). P. 52-53 . | 1100 | |||||
| 5155 | . | 1100 | |||||
| 5156 | Prozumentov L. M. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 3 (12). P. 25-28 . | 1100 | |||||
| 5157 | Urazaeva T. T. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 6 (15). P. 73-76 . | 1100 | |||||
| 5158 | Using the method of auxiliary sources, we give the numerical algorithm for solving of electromagnetic scattering problems by structures comprising several uncrossing thin wires. The capabilities of the developed software package is briefly described. We present some results of numerical calculations aimed of analyzing the influence of neighbouring wires on the current distribution along wires and bistatic cross-section | 1100 | |||||
| 5159 | The system of additional education of children creates conditions for a free choice each child of educational area, a structure of the additional program and time of it’s development. The rational organization of activity of establishments of system of additional education essentially reduces probability асоциального behavior of children and teenagers | 1100 | |||||
| 5160 | Work over a pre-text stage of reading for detailed comprehension of a foreign scientific and technical text in teaching of an academic informative abstract writing is observed in the article. The attention is given to the exercises in finding key-elements, text prognosis in sense and linguistic levels. Keywords: pre-text stage, text stage, reading for detailed comprehension, external and internal text arrangement, comprehension, text prognosis. | 1100 | |||||
| 5161 | Organization of communicative setting of the lesson in new educational conditions is discussed. The importance and efficiency of the project-dialogue as the educational situation, which stirs up semantic activity of students is proved. Keywords: communicative setting, project-dialogue, semantic activity | 1100 | |||||
| 5162 | We present a new model of scattering a quantum particle on the potential step, which reconstructs the prehistory of the subensembles of transmitted and reflected particles by their final states. Unlike the conventional one this model predicts the existence of a transitional spatial region behind the potential step where the probability to find reflected particles is nonzero and the average velocity of transmitted particles monotonously varies between asymptotic values. For both subprocesses we define the dwell and asymptotic group times. Keywords: potential step, dwell time, group velocity | 1100 | |||||
| 5163 | The article considers forms of aggressive behavior of teenagers in the educational environment and feature of correctional work with them. Analizes the situations and factors provoking aggressive behavior of teenagers. The program of correction of aggressive behavior includes 3 stages: the 1st stage assumes formation of motivational installation on cooperation in joint activity and communication; the 2nd stage includes formation of system of abilities actively to interact with partners in joint activity; the 3rd stage is based on formation of reflexive abilities of the teenager during the assessment of a partner in joint activity and communication. Defines the features of aggressive behavior of teenagers on the basis of the analysis of psychodiagnostics. Keywords: maladjusted teenager, aggressive behavior, forms of aggression, correctional work, program correction | 1100 | |||||
| 5164 | In modern conditions of spiritual and moral crisis of society even students, always being the model among the youth, are also disoriented. The article presents the results of the survey and essays among students of the 2nd year of university confirming this. The author offers the following directions of educational work with students: self-education of the teacher, aware of his own “active participation” in moral formation of students, reinforcement of spiritual and moral orientation of a number of disciplines, acceptance of spiritual values as the basis of the educational system, development of spiritual and moral problems in student scientific work, study of the experience of the opening chapels in the complex of buildings of the university and consideration of the possibilities of opening them on the university premises. Realization of these directions of work will contribute to strengthening of spiritual values of students. Keywords: spiritual-moral education, modern student youth, moral landmark | 1100 | |||||
| 5165 | Sacral and ordinary components of fire in the linguistic worldview of Selkups are specified and described. In mythoepic perception fire connects the Upper, Middle and Lower worlds. Important status of fire is represented by big amount of restrictions and rules which violation is followed by negative consequences not only for one person but for the whole generation. In Selkup lexical unit tǖ ‘fire’ relates to animate nouns, and fire itself is perceived by Selkup as a living organism. As any other living organisms, fire is born, lives and dies. As a moment of birth of fire shall be considered a moment of its kindling – innä cotyqo ‘to kindle’. To support its life fire needs a feed – wood (tǖj apsot). The process of burning is to be considered as a continuous repast of fire: tǖ awēšpįgu ‘to burn’, literally tǖ ‘fire’, awēšpįgu ‘to eat’. Life cycle is finished by “death” of fire – extinction: illä qapteǯegu ‘to extinct’. Fire is given with vivific power and ability to wake the dead. In folk literature and Selkup mythology fire is personified with the figure of Lady of fire (tǖn amba). Keywords: Selkup language, language worldview, fire, figure, personification, connection of worlds | 1100 | |||||
| 5166 | The article substantiates the relevance of the use of research activities for the development of intellectually gifted students. As the result of the comprehension of theoretical approaches to the concept of “research activities” its internal characteristics are distinguished and its efficiency in the development of intellectually gifted students is substantiated. On the basis of analysis of the definition “activity” it was found out that the most multifaceted with a large number of components is a research activity, which is the inner psychological condition for the development of an intellectually gifted student and causes the formation of his research position. Exploratory behavior is considered as an effective mean to modernize the process of development of the child’s personality in the process of selfdevelopment. Keywords: intellectual giftedness, research activities, cognitive need, search activity, research position, exploratory behavior | 1100 | |||||
| 5167 | The article concentrates on the research of the processes of metaphorical term formation in Chinese on the basis of the terminology system of the oil and gas industry. There is the opposition method of spheres-sources of metaphorical modeling when analysing the processes of metaphorical term formation, method of frame structure analysis, method of continuous sampling, quantitative analysis and also method of linguocognitive modeling. Thus, metaphorical terms of the oil and gas industry are revealed (based on using of methods of semantic analysis and linguocognitive modeling), that allow us examine deeper the investigated approach. The specificity of terminology system modeling represents in the metaphorical model formation. The article reveals the metaphorical model formations which constitute the system, metaphorical model formations which consist of the certain metaphorical terms. Moreover, the article represent the basis of models conformity and symmetry of metaphors. The aim of the article is determination of metaphorical term formation in Chinese on the basis of the terminology system of the oil and gas industry basis. The article set out the results: 1. Confirmation of content the metaphorical fragment in Chinese terms; 2. Prevailing type of metaphorization is Artifact – Equipment; 3. Quantitative variance of symmetry of metaphors and models conformity in the Russian and Chinese languages. Keywords: process of term formation, term system, metaphor, oil and gas terminological system, metaphorical term | 1100 | |||||
| 5168 | The paper deals with the actual, but the least investigated Russian language aspectual meaning – the general fact. This means that full qualification is even more important because it is a guideline of the Russian Aspectual System. The article covers the Russian as a Foreign Language modern training courses, created by foreign and Russian authors, an analysis of the basic principles of data presentation. Their conceptual features are marked. The author aims at the versatile presentation of two general fact use syntagmatic restrictions (non-collocation: a) with adverbs вдруг, внезапно, неожиданно (suddenly, unexpectedly); b) with quantified object) and creating these phenomenae` explanatory model. Despite the traditional opinion of the unexpectedness, dominating in the semantics of these adverbs, author, distinguishing aspectual and non-aspectual action characteristics, considers the feature of unexpectedness aspectually irrelevant and so puts forward the different basis for figuring out the first restriction – Salience / importance of the action for the speaker, which proves the verbal aspect interpretative function. The second restriction is being analysed regarding the wider sphere of phenomenae – the quantifying and qualifying characteristics of the action /state itself. So Partitive appears to be homogeneous for quantification. But the latter are impossible in terms of the general fact use. Thus it results in putting the general fact essence into the limelight, making it possible to shape it for the foreign learners: the speaker is not focused on the action and state, the latter is not emphasized. Hence the general fact meaning could be included in the set of means, revealing the universal language category of definiteness/indefiniteness (of the action/state distribution in time).The gained results open some certain research perspectives: listing the general fact use typical situations given the different verbal grammar forms (future forms and infinitive) are involved, aspectual meanings` orientation in regard to dictum and modus, verifying the aspectual meanings` position in the Russian sentence semantic structure. Keywords: Russian as foreign language, aspectual meanings, general fact, action salience, object quantification | 1100 | |||||
| 5169 | Solodkov S. S. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 2 (11). P. 68-69 . | 1099 | |||||
| 5170 | . | 1099 | |||||
| 5171 | . // Tomsk State Pedagogical University Bulletin. 1999. Issue 6 (15). P. 93-93 . | 1099 | |||||
| 5172 | The comparative analysis of metaphoric fragment of sound picture of the world in Russian linguistic mentality and in I. Brodski’s poetry is undertaken. This analysis is based on communicative and cognitive linguistic data. The authors investigate howling as a special type of sound and trace the transformation of the national metaphoric model in Brodski’s literal activity. | 1099 | |||||
| 5173 | The article represents a model to establish students’ research that meets the requirements of contemporary education. Terms and principles of its successful implementation are also explored. The model is based on a praxiological approach that provides a holistic perception of the problem as well as its solving with the purpose of achieving the highest result. Keywords: praxiological model, research, research competence, praxiological environment, praxiological approach, organizational and educational terms, research activity establishment. | 1099 | |||||
| 5174 | This article discusses a spatial model and the structure of the students’ professional competence in chemicalpedagogical training. The structure of professional competence is presented by three components – cognitive, activities and motivational. Questions of their formation in the course of physical chemistry and the estimating mechanism are considered. Results of a theoretic and an experimental research are discussed on the basis of the offered model. Keywords: professional competency, modular competency training, physical chemistry, special professional competencies, estimation levels | 1099 | |||||
| 5175 | The presented results of research specify data on influence of short-term loadings on visual system. According to registration of thresholds of electro sensitivity, electro ability, electro retinogram and the caused potentials it is possible to draw a conclusion that more expressed changes in peripheral and central departments of visual system arise at action short-term physiological hypoxia. Keywords: short-term visual loading, electro retinogram, the visual caused potentials | 1099 | |||||
| 5176 | The article focuses on assessing the readiness of students to the problem of the lessons of biology, as well as the diagnosis of students’ ability to solve problems in the educational material of the subject biology. Keywords: activities of concern, tests, evaluation, educational problem, the efficiency of diagnosis | 1099 | |||||
| 5177 | The author investigates a semiotic function of religious architecture. Sacred building (a temple) is a specific visual semiotic unit, fixing main religious and cultural content. The concept of “sacred place”, shifting from temple to the city, translates local historical meanings and related visual markers on a habitable environment in general. Methods of architectural design of sacral topos in the national culture are investigated on the example of the most important sacred buildings. Three semiotic paradigms of sacred meanings transfer in architecture are identified: the transfer of ideas, the image transfer and the copying. Keywords: architecture, religion, culture, semiotic transfer | 1099 | |||||
| 5178 | The article deals with the study of computer simulations on different stages of the educational process, from school to university. The competencies that students acquire in the study of computer and mathematical modeling are formulated. The necessity of further development of the university competences acquired in school is proved. The author offers a new approach to teaching students of mathematical training areas mathematics and computer science by means of computer simulation. This technique is based on the principles of competence-based approach, interdisciplinary connections disciplines of mathematics and computer science, promotes the formation of research competence. The author uses this approach in teaching students of mathematical training areas at Herzen University. Keywords: computer simulation, mathematical modeling, research competence, interdisciplinary communication, training of students | 1099 | |||||
| 5179 | The focus of the article is on the methodological question of the modelling of the discursive picture of the world. The students of Philology Department are studying this problem at the seminar “The Russian linguistic and discursive pictures of the world”. This problem is complicated, because in the modern linguistics there are no specific methods of interpretation. The modern text space is polycode (in this function) and dynamic (in the interaction of the author and the addressee) system, which is conditioned by the discourse. These factors determine the problem of the complex interpretation of the senses of the text, which demand the synthetic multi-disciplinary method. The examples are the works of the students, which use the traditional linguistic methods and new – sociometric and psycho-semantic – methods. Keywords: polycode text, discursive worldview, linguo-cognitive model of the interaction of the author and the addressee, interdisciplinary approach | 1099 | |||||
| 5180 | The article explores the artistic symbolization in the F. M. Dostoevsky's novel “Crime and Punishment”. The short analysis of the historical background, consideration of historical and cultural types of symbolism, differentiation of symbolism “natural” and symbolism “spiritual” forms theoretical base of research. Spiritual symbolism as a basis of art thinking of the writer for the first time appears in the novel “Crime and punishment”. An example of representation of spiritual symbolism in the novel is Pulсheriya Alexandrovna Raskolnikova's image polemic pointed by the writer in relation to anthropological ideas of Fr. Schiller. In the conclusion the article says about the typological connection between the characters of the novel in the context of spiritual symbolism. Keywords: spiritual symbolism, natural symbolism, parable, anthropology, Schiller, Dostoyevsky, Pulcheria Alexandrovna, image, idea of self-will | 1099 | |||||
| 5181 | The author deals with the cognitive basis of the creative processes which underlie the text formation. The subject matter of the study is the creativity of the literary text. While defining the cognitive parameters which contribute to the formation of the creative nature of the literary text, the author grounds the hypothesis about the creative text as the artful deviation from the automatized conventionality on the structural, communicative, conceptual, and semiotic levels of the literary text. The results of the study demonstrate the multilayered organization of the creative text which is formed by the cognitive processes. Among the processes are the associative connections of the chunks of knowledge, their analogical mapping, ambiguity of meaning, conceptual integration and foregrounding. These processes are viewed as the key processes in the cognitive model of the literary text which form structural, semantic and symbolic transformations that refer to the existing literary archetypes. The text is considered to be creative if the author purposefully foregrounds the semiotic level of the text and transforms it. The semiotic transformation entails the transformation of the elements of the other levels of the text. The usage of the highly frequent lexemes and structural repetitions contribute to the formation of the novel processes of the aesthetics of suspense. Keywords: language creativity, analogy, association, ambiguity, conceptual integration, foregrounding | 1099 | |||||
| 5182 | Introduction. The article discusses the figurative representations of the concepts of the heavenly bodies in the text and the artistic picture of the world of M. Bulgakov’s novel The Master and Margarita. The elements of the lexical structure of the text are analyzed, representing the images of the sun, the moon and the star, in terms of their linguistic semantics and cultural connotations associated with the mythopoetic symbolism of these space objects, as well as in the aspect of their participation in the expression of the author’s picture of the world. The purpose of the work is to explore the ways of representing the concepts of heavenly bodies (the sun, the moon and the stars) in the text of the novel The Master and Margarita, to identify aspects of their metaphorical and symbolic interpretation on the verbal and conceptual levels, to study the role of these concepts in the artistic picture of the world of the novel. Material and methods. The methodology of the work is based on cognitive, linguistic-cultural and system-structural approaches to the study of the imagery of language and artistic speech, used in the field of semantics of language units and text stylistics. The empirical material is represented by figurative words and expressions (200 units) representing the concepts of the Sun, the Moon, and the Star in M. Bulgakov’s novel The Master and Margarita, as well as fragments of text demonstrating their metaphorical functioning (850 contexts). As the sources for determining linguistic meanings and mythopoetic symbolism served the explanatory and encyclopedic dictionaries. Results and discussion. The lexical and textual fund of artistic representations of the concepts “Sun”, “Moon”, “Star” in the novel The Master and Margarita by M. Bulgakov is defined; methods and techniques of their textual implementation are revealed. The cultural and symbolic meanings of the concepts of the heavenly bodies, represented in the folk mythology of different cultures, are studied. The aspects of the metaphorical and symbolic interpretation of these concepts in the artistic picture of the world of the novel “The Master and Margarita”, as well as their role in the expression of the author’s intention, are described. Conclusion. The artistic model of the world in the novel The Master and Margarita represents a complex and multidimensional system of concepts, which in many respects comes close to folk mythology and religious cosmology. The most significant role in it is played by the images of the sun, the moon and the stars, by means of which the space-time continuum is modeled; the characteristics of the main characters, key characters and related events are expressed; the moral and philosophical content of the entire work is broadcast Keywords: concept, heavenly bodies, imaginative representations, M. Bulgakov, The Master and Margarita, artistic picture of the world | 1099 | |||||
| 5183 | In the article the author considers the contents of "cornmunicative-technological competence" for the students of the non-language specialties. Keywords: communicative-technological competence, personal competence, competitive approach, competence model | 1098 | |||||
| 5184 | In this paper it is shown that the possibility of multicultural society building is limited by the consciousness of every culture of its own mental originality, understanding the status of mental centre as the limit of intercultural mutual influence, realizing of equality of all cultures. Keywords: culture, civilization, multicultural society, mental centre of culture | 1098 | |||||
| 5185 | The article is dedicated to considering the Breton linguistic boundary, which an imaginary line divided the French region of Brittany to Breton and Romance zones for a long time. Special attention is paid to the shift causes of the Breton area to the West, as well as the general historical context of Breton language supplantation out of the communicative space of the region. The author considers the milestone stages of the Breton linguistic boundary change and comes to the conclusion that now it finds its expression in the difference of toponymy, traditions and regional variants of the French language of the region. Keywords: the Breton linguistic boundary, the language situation in Brittany, the Breton language, the Gallo language, diglossia, the Celtic linguistic area, the Romanic linguistic area | 1098 | |||||
| 5186 | In the article we distinguish and analyze the aspects of integration of science, education and business as elements of the national innovation system of the Russian Federation. The practical aspect is connected with difficulties of commercialization of intellectual products. The organizational aspect considers the obstacles in the setting the mechanism of optimal interaction of science, education and business. The legislative aspect deals with adoption of the laws that are favorable for integration of science, education and business as the elements of the national innovation system. Keywords: national innovation system, integration, practical aspect, organizational aspect, legislative aspect | 1098 | |||||
| 5187 | The authors of the article try to explain the aspects of binary and trinitary understanding using as the basis the Jung’s theory of archetype and symbolics which was formed in extreme antiquity. The authors are talking about the Russian vision of the world which has found expression in Russian version of binarity and trinitarity which became the content of Russian material and intellectual culture. Keywords: archetype, symbol, cosmism, binarity, trinitarity, tree of life | 1098 | |||||
| 5188 | The article discusses study migration as well as the topicality of the social adaptation of the students of the institutions of higher education as part of the transition of society to the post-industrial type of its socio-economical development. Special importance is now acquired by knowledge, information, scientific developments and trainings of world-class specialists. It provides the examples of adaptation mechanisms used by students of the institutions of higher education in Tomsk and Semipalatinsk and presents the investigation of the mechanisms used by the students for their adaptation to a different educational environment, in particular the creation of students’ organizations on a voluntary basis and other mechanisms, which create favorable psycho-emotional environment during the educational process. Keywords: study migration, postindustrial society, social adaptation, educational process | 1098 | |||||
| 5189 | The subject of this article is the possibilities of visual anthropology, the study of religious worship. Prospects of visual anthropology in this area are linked to the role of the visual element in the cult: its determining influence on education meanings, leading role in the dissemination of religious values in the culture. Analyses available achievements in studying the visual component of the cult in relation to Orthodox worship, and prospects of formation of new methodological approaches to the study of the cult. The conclusion is that due to the strategic role of the visual component, the search for new methods for the study of the cult can be done in a visual field. Keywords: visual anthropology, religious experience, a religious cult, the Orthodox Liturgy, spatial icon, reverse perspective | 1098 | |||||
| 5190 | The article presents the results of the aothors’ research on the impact of orthostatic sustainability on the physical development of the two age groups (11–15 years and 17–21 years), involved in sports with heavy lifting. Discovers the presence of hypertensive variant of orthostatic reactions in the younger group and the practical absence of it in the senior group. Also reveals the influence of orthostatic response of the cardiovascular system on the performance of physical fitness of the involved. Makes the conclusion about the need to integrate the data on the orthostatic testing at the initial stages of training athletes when working with heavy weights. Keywords: orthostatic stability, straining, physical development | 1098 | |||||
| 5191 | The article presents major aspects of the importance of developing information competence in students. Based on the analysis of educational research in the field of formation of intellectual reflection procedures, as well as on the teaching experience the author suggests a complex of methods to form processes of generalization and systematization of information in the study of objects as the basis for the development of students’ information competence. The didactic complex of methods and means suggested in the article is, according to the author, the most efficient way to form students’ skills to generalize and systematize information and can be applied to the information domain of any academic subject. Keywords: informational competence, didactic complex, generalization, systematization of knowledge, information, concept | 1098 | |||||
| 5192 | At the present stage the state needs a healthy and physically developed generation who would assimilate cultural values of a multinational society and this need is growing. Analysis of scientific, methodological, psychological and educational literature allows us to conclude that the problem of integration of the national cultures of the peoples of Russia in the physical education of preschool children is not studied enough, thus it is of current interest and requires further development. Terminological certainty is one of the conditions for the successful introduction of the integration of national cultures in the physical education of preschool children. The article deals with the concept of “integration”, “national culture”, “physical education” based on their interconnectedness and interdependence of identity in the context of the designated research problems and offers the authors’ approach to the definition of the concept of “integration of national cultures in the physical education of 3–7 year old children”. Keywords: pre-school educational organization, integration, integrated approach, national culture, physical education, 3–7 year old children | 1098 | |||||
| 5193 | The article deals with consideration of argued and polemic media discourse in regulative aspect. Different regulative means and structures are explored, regulative dominants and ways of regulativity in media discourse of informational and media language personalities are revealed on the material of analytic and polemic articles of 2015–2016 by writer Y. Polyakov and journalist A. Kolesnikov. Dependence of regulative means which are used by language personalities on author’s intentions and subjective assessment of different social reality is determined. Some typical and individually personal peculiarities of their argued and polemic discourse are revealed. Keywords: regulative means, regulative structures, dominant of regulativity, argued and polemic media discourse, of analytic and polemic article, informational and media language personality | 1098 | |||||
| 5194 | Essay works of M. M. Prishvin “In the land of never frightened birds” and “Magic bun” are considered within the framework study of the Northern text of Russian literature. The image of the Northern forest, created by the writer in these works, is capacious and complex, with mythopoetic symbolism. The art space of the forest in the works combines the real space-geographical and mythological spaces. Forest landscapes have deep mythopoetic framework, based on important Prishvin’s idea the one, indissoluble relationship and mutual reversibility between man and natural world surrounding him. The interconversion of man and nature creates perspective of a mythological panorama. In the analyzed description of the works of Mikhail Prishvin are found archetypal motives and mythologems that contribute to the mythopoetic creation of the topos of the forest. The mythmaking by M. Prishvin is a special way of mastering and cognition of the world, intuitive- natural communion with the basis of existance. Keywords: M. M. Prishvin, Northern text, topos, image of forest, mythopoetics, mythical approach | 1098 | |||||
| 5195 | In the XXI century sport begins to return the position which it lost at the end of the last century. The Olympic Games-2014 in Sochi, the introduction of GTO (Ready for Labor and Defense ) standards (especially for schoolchildren and students) and the additional points for admission to universities for the delivery of these norms, various sporting events of the regional level – all these things make an impact on the formation of the positive sport’s image among the modern youth. In accordance with this indicator, we have established the percentage of students of higher and secondary education who are engaged in physical culture and sports. We used the technique of the linguistic and cognitive modeling of the concept’s maintenance. We developed the reference points of the sport’s image model on the basis of results of an associative experiment. From the positions of cognitive linguistics it is possible to offer the following definition of the sport’s image: sport’s image is a mental construct formed by means of information influence for the purpose of fixing in the picture of the world of the addressee of a steady set of representations and associations connected with sport. The results of the experiment allow to draw a conclusion that in language consciousness of the native speakers the concept has more values, than it is described in the dictionaries. The results of the associative experiment and the poll allow us to offer the following reference points for modeling of the sport’s image. 1. It is necessary to use the words connected with the concept for the concept’s verbalization in the different types of the propaganda materials designed for young people. 2. It is worth thinking of development of the parallel advertizing campaigns designed for different target audiences taking into account gender aspect. 3. Such way of formation of the image as involvement in this activity of the famous athletes, in this case seems to us demanding a further research. Keywords: sport’s image, propaganda, concept, associative experiment, associative field of a concept | 1098 | |||||
| 5196 | Eremin L. P. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 2 (2). P. 4-6 . | 1097 | |||||
| 5197 | . | 1097 | |||||
| 5198 | Gladkikh N. V. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 6 (15). P. 88-91 . | 1097 | |||||
| 5199 | This article is devoted to creation of system calculation and analysis of central heating tariffs, defined basic objects, main regulations and functional filling of creating of such type of systems. Such system implantation permits to retrench routine operations of input and data processing, efficient conducting data archive. | 1097 | |||||
| 5200 | The process of informatization of system of formation is analysed In article in Russia. It Is Shown by that central section in this process is a school teacher. They Are Analysed the models of increasing to qualifications of teacher in the field of computer technologies, is offered andragogical model of preparing the teacher to use the computer technologies in professional activity | 1097 | |||||