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4351 | The article deals with peculiarities of discursive practice of informational and media language personalities of spectators (witnesses). Spectators (witnesses) are communicated persons who deal in network according to their subjective reasons and become witnesses or participants of events, which can be the informational reason for Internet communication. This type of language personality is free in choice of style, genre, means of communication, which are defined by its causes, common level of culture (it can be different) and thesaurus. Correlation of this type of language personality with the other closed types of Internet communication are examined. Some peculiarities of media discourse of the type of informational and media language personalities subject to subset are revealed. Comments on television broadcast “Perceptibly” and media texts of blog and interview from the site of radio station “Echo of Moscow” are the material of the research. Keywords: informational and media language personality, spectators (witness), media discourse, discursive practice, comment | 1169 | |||||
4352 | Introduction. The linguistic research analyzes paremiological transformations in the film text and stud-ies the possibilities of their equivalent translation in the host culture. The relevance of the study is due to the wide use of proverbial units in the artistic language and namely in film discourse. Embedded in the matrix of the film dialogue, they become a basis for subsequent transformations in characters’ speech, creating a significant expressive potential because of their occasional character. Aim and objectives. Since the recognition of the original proverb in the modified version is the proof of an effective transformation, the aim of the study is to identify the linguistic means that contribute to recognition, decoding and adequate perception of the transform in the language of the host culture. Material and methods. The research is based on the proverbial transforms in the characters’ utterances of the animated film “The Lion King. Hakuna Matata”. Being of a theoretical-empirical nature, the lingua-stylistic study required the use of the structural and descriptive methods, which made it possible to pinpoint certain linguistic regularities of paremiological transformations. Results and discussion. The analyzed author’s transform is actually an epigram – an anaphoristic statement, concise and instructive. It reproduces the typical features of a proverb: didacticity, transfig-uration, implication. Renewing the traditional form of the paremiological unit, the epigram retains the semantic-stylistic identity with the precedent text. Alongside the semantic identity with the proverbial prototype, the transform also demonstrates the syntactic similarity, while seamlessly integrating into the context of the dialogue. The stated manifestations of the transformation process are explicable, since the transform is created according to proverbial algorithms, which ensure its correlation with the original proverb. The implicit mutuality predetermines and limits, to a certan extent, the variability of the lexical content and the syn-tactic pattern of a transform. This deductive reasoning can be a scientific contribution to the lingua-stylistic research in the sphere of paremiological transformation. It works efficiently in the artistic lan-guage, where, ensuring an adequate perception, the logical framework of a traditional proverb pro-duces derivatives, various and expressive in form. The lingua-stylistic research explores the game art resources of polysemy used in the transformation unit, and analyzes the exploited possibilities of translating a pun. The introduction of a modified proverbial unit — an epigram, for example – into the structure of a film dialogue is viewed as a stylistic citation technique, the functional value of which is confirmed by the appropriateness of its use in a certain situation of communication. The status of an intertextual unit, acquired by a transform in a character’s utterance, endows it with special significance and promotes the emergence of directed associations, serves as a means of strengthening argumentation and assess-ment. Conclusion. The transformation of paremias is the outcome of an artistically processed precedent text, where the structural and semantic fixity is revived by an expression, identical in content, but peculiar in form. Thus modified paremias are not perceived as lifeless folklore cliches, but real live compo-nents of speech use. Since brevity is one of the main components in the concept of «a proverb», its derivative is also char-acterized by semantic capacity and syntactic conciseness. Such models contribute to the creation of language compression required in subtitling, the most popular kind of film translation. This factor con-firms both the practical significance of the study and its relevance for the film industry. Keywords: paremia, proverbial speech, precedent text, transformation, citation, linguistic stylistics, epigram, film translation, film dialogue | 1169 | |||||
4353 | Suprygina G. G. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 1 (1). P. 23-29 . | 1168 | |||||
4354 | Nam I. V. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 1 (1). P. 49-51 . | 1168 | |||||
4355 | . | 1168 | |||||
4356 | Zagrevskiy V. O. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 2 (11). P. 20-23 . | 1168 | |||||
4357 | In the paper comparative analysis of forms of the state interfering into economy under the position of the basic economic theories of the 20" Century is presented. A special attention is given to the theory of institutional state regulation. | 1168 | |||||
4358 | During the experiments with lucerne all the tested strains have been found to cause significant green mass yield increase. With clover Rhizotorfin also has turned out to be efficient, but with pea the majority of the tested strains did not show any advantages in comparison with the native nodule bacteria. Of the three tested doses of mineral N only the last one (30, 60kg/g\ha) increased the efficiency of inoculation and only of lucerne. | 1168 | |||||
4359 | In the article on the basis of the analysis of archival sources and historical literature the measures of the Soviet bodies of authority 1920–1930 on preparation of the pedagogical staff for the Altai national schools are shown. The questions of organization of teacher’s rates, opening of a technical school, national faculties of workers are considered. The materials about training of the representetives of Gorno Altai in universities of the country are given. | 1168 | |||||
4360 | Types and characteristic features of environmental rent payments connected with mining operations are determined in the article. It is made with the account of existing legislation of Russian Federation. The author pointed out the shortcomings of legal rent control in environment paying. Possible ways of improvement the system of payments in environmental rent are offered. | 1168 | |||||
4361 | The article examines the problems of state industrial policy on the base of innovations. The author gives the analysis of such instruments of transferring industrial policy to innovational rails as state-private partnership, venture and investment capital, special economic areas | 1168 | |||||
4362 | In article the comparative aspect of development of the graphic and speech activity as sign-symbolical systems at children's age is considered. The comparative analysis of the generation of the sign-symbolical function at the senior preschool children with the general speech underdevelopment and the children with the normal speech development is carried out. The assumption of the use of symbolical possibilities of graphic activity in the correctional purposes for elimination of the general speech underdevelopment is stated. Keywords: graphic and speech activity, sign-symbolical system, isographic modeling, children with the general speech underdevelopment. | 1168 | |||||
4363 | The article presents the main components of professional competence of teachers working with children with disabilities. There are examples of diagnostic tasks for students to test the level of professional development of teachers’ competence. Keywords: competence approach, professional competence, cognitive, practical and personality components of professional competence, reproductive, adaptive, creative levels of development of competence | 1168 | |||||
4364 | The article is devoted to the interaction of the understanding of time in a religious cult and the understanding of time in the culture. Discusses the characteristics of the time in a religious cult. Examines the impact of the understanding of time in the culture of the religious cult on the example of the liturgical reforms of patriarch Nikon. Keywords: culture, a religious cult, the time, the liturgical reforms of patriarch Nikon | 1168 | |||||
4365 | Application of a conceptual model of information-synergetic approach to determine the reasons for the formation of anthropological bioethics reveals the new trend of philosophical studies – the memory-turn. Combining research positions – Identify memory-turn based on the interpretation of the information mechanisms of sociocultural dynamics (I. V. Melik-Gaykazyan), and an understanding of bioethics as a form of protection of identity in contemporary culture (T. V. Meshcheryakova) – allows you to discover a contradiction in continuing professional education between the inevitable standardization of the individual and the requirements of the personality meet the criteria of creative class. The paper presents some results of the project RFBR № 10–06–00313 “Attractive Management: Methodological Principles of Managing Complex Systems' Dynamics”. Keywords: memory-turn, knowledge society, creative class, educational systems, educational aims, bioethics, individuality, professional education, borders of education, education technologies, educational environment, borders, models and stages of information proce | 1168 | |||||
4366 | An analysis of some Russian tales is carried out on the basis of psychological theory by Ung. The author of the article bases his point on the study of the Founder of analytical psychology about symbolic types. Two well-known Russian tales serve as examples: “Frog-Princess” and a tales about Ivan the Tzar’s son and a grey wolf. Keywords: archetype, introversion, extroversion, symbol, cosmic study | 1168 | |||||
4367 | A new method for constructing stochastic models of off-lattice physical and chemical processes occurring at the active metal supported nanoparticles deposited on an inert carrier. The proposed algorithm has linear time complexity. The created on this base program permits the use, in general, anisotropic interatomic interaction potential. For changes in the potentials of interatomic interaction program does not require recompilation. The equilibrium shape of the Lennard-Jones nanoparticles was obtained. It is shown that there is a dependency of the equilibrium shape of the nanoparticles on the interaction parameters of the substrate and metal atoms. Keywords: relaxation of the nanoparticle, off-lattice model, Monte Carlo, linear time complexity | 1168 | |||||
4368 | In this short contribution we will review the quantization of U(N) spinning particles with complex target spaces, producing equations for higher spin elds on complex backgrounds. We will focus rst on at complex space, and subsequently present our model on an arbitrary Kahler manifold. In the nal section, we will specialize to (p; q)-forms on arbitrary Kahler spaces and present their one-loop effective actions as well as issues related to Hodge duality. Keywords: sigma models, higher spins, gauge symmetry | 1168 | |||||
4369 | We present a synopsis of superextended Landau models possessing both worldline supersymmetry and graded internal symmetry acting in the target space. The main focus is on the recently constructed model with the worldline N = 4 supersymmetry and the target ISU(2|2) symmetry. Keywords: supersymmetry, Landau levels, superspace | 1168 | |||||
4370 | In the article the special features of physics as disciplines and special feature of its teaching and study are considered. There is traced the connection of physics with disciplines in the technical directions, the need for the introduction of new courses on the innovation directions of scientific studies. It is indicated that the weak training of school students in physics and mathematics does not make it possible to master the learning material of university courses. For formation of the competences of the graduates of technical institute of higher education in accordance with the needs of the labor market for technical universities it is necessary to attract different methods to raise the level of knowledge on these disciplines. Keywords: special feature of physics as disciplines, new courses, competences of graduates, need of the labour market | 1168 | |||||
4371 | This article analyzes the original pedagogical theories of Petersburg scientist P.F. Lesgaft and Tomsk researcher Dr. V. S. Pirussky basing on the main principles of medicine and education. The pioneering experiments of these persons at branch of physical training and moral improvement of the population were significantly ahead of their time. Today this work is of interest to students, teachers, researchers of physical training and sport. The experience of teachers with high qualification is examined in Tomsk State Pedagogical University. Keywords: Physical training, rehabilitate health practice, social development, special educated physical training teachers, scientific and research training of university teachers | 1168 | |||||
4372 | The article opens the content of the concept “traditional ecological knowledgeо of the indigenous people that reflects the relation of the person to the nature. The main attention is focused on methodology of their inclusion in a context of ecological education of the higher school. Keywords: national and cultural traditions, traditional ecological knowledge, indigenous people, educational process | 1168 | |||||
4373 | The problem of excess weight is a problem of countries with different levels of living of the population, people with different levels of income. Therefore, the study of the psychological causes of overeating and psychological characteristics of people who are prone to overeating is of high priority. This article presents the results of studies of the feeding behavior, coping strategies and anxiety of women. It investigates coping strategies of women with different body mass index. Briefly describes psychotherapeutic training program to reduce excess body weight. Due to the increase of weight loss programs in Russia, it is necessary to extend the study of the effectiveness of the implementation of such programs. The dynamics of coping strategies and anxiety of persons involved in training is compared with women with normal eating behavior and overweight women, but not involved in the study. There was found correlation between coping strategies and features of eating disorders. Keywords: Coping strategies, feeding behavior, psychotherapy of excess weight | 1168 | |||||
4374 | The article considers the formation of “professional competence” term. Corresponding psychological and pedagogical literature was reviewed, correlative terms were analyzed. On the basis of information received the correlation between terms “professionalism”, “professional readiness” and “professional competency” was revealed and presented. Also, scheme presenting correlation of above mentioned terms was introduced. Specific features of professional competency of teachers working with disabled children were considered and analyzed. The structure of professional competency of such teachers was determined and presented in tabular form. Major components of professional competency revealing through three aspects: cognitive, practical and personal were identified and presented. Relation of these components formation ensures professional readiness of a teacher who works with disabled children. Keywords: professionalism, pedagogical excellence, professional readiness, professional competency, children with disabilities | 1168 | |||||
4375 | The article deals with topical for up-to-date media communication tertiary texts, named so by the author. These texts are reactions to primary and secondary media texts. According to regulative theory as one of the trends of communicative stylistics of text it analyses the regulative potential of tertiary media texts, including typical and more spread regulative means, regulative structures, means of regulativity and regulative strategies, which determine pragmatics of media communication members; reveales the factors, which influence efficiency of this process. Comments to primary and secondary texts from the site of radio station “Echo of Moscow” to the interview of K. Kosachev in April 2017 are the material of the research. It was determined that there is a dependence of regulative potential of tertiary media texts not only on individual peculiarities of its authors (level of their speech and common culture, specificity of world’s view, psychological and cognitive qualities), but also on such factors as informational area (site, in which the text is placed); subjects of primary media text; informational field of author’s and journalist’s language personalities including their value orientation; genre peculiarity of tertiary media text; media channel of connection owing to which efficient reaction on opinions of other Internet users is realised. It was revealed that value modality of tertiary media texts of comments genre is connected with dominating of emotional and valuation vocabulary including invectives, usage of different means of influence, including tropes, phraseological units, aphorisms. Among the regulative structures means of repetition (with citing of opponent’s statements or a primary text’s author) and a contrast for an opposing your own opinion to others is rather spread. The typical for tertiary media texts means of regulativity are the principles of simultaneity and vectors in the text activity of communicants. According to regulative strategy the most frequent strategy is an explicit strategy of intensifying and convergent type with predominance of the logic of expressing emotions. The results are of great interest for the theory of speech influence, media linguistics, communicative stylistics of text. Keywords: media communication, media text, media discourse, tertiary media text, regulative theory, regulative potential, informational and media language personality | 1168 | |||||
4376 | The article presents some results of the research of the problem of development of professional competence of teachers in the field of education in the process of their professional activity in the conditions of general education organization. The urgency of the problem is justified by the strategic priorities of the development of upbringing in the modern state policy formulated in such leading policy documents as the Strategy of development of education in the Russian Federation for the period up to 2025, the professional standard «Specialist in Education». Based on the analysis of the theoretical foundations of the competence approach, professional competence is considered as an integral characteristic of a teacher who has the ability to implement modern programs and technologies, to manifest creativity, to find the right solutions, to act in ordinary and unusual situations. The features of professional competence of teachers in the field of education are studied. The approaches to the identification of the components of the professional competence of teachers in the field of upbringing are indicated. The main characteristics of the developed model of the development of professional competence of teachers in the field of education in the process of pedagogical activity, its axiological, projective-empirical, technological, information-methodical, reflexive diagnostic modules, self-education and social partnership modules are presented. Presented are the forms of work that contribute to the development of professional competence of teachers in the course of their professional activities (pedagogical council, seminars and workshops, business games, discussions, generalization of educational experience, scientific and methodological support for the selfeducation of teachers, etc.). Approbation of forms and methods of increasing the professional competence of teachers in the field of education in the process of professional activity was carried out during the experimental work in the general education organizations of Novomoskovsk and Troitsky administrative districts of Moscow. Keywords: education, socialization, professional competence, professional activity | 1168 | |||||
4377 | The so-called epoch of the Internet, which has replaced the epoch of book, change dramatically the Russian literary language. That is to say, the language of media obtained the leading position amongst other language variations. The language of media is becoming a model language of the society and reflecting the current language practice. The media language represents the city linguistic norms and is focused on modernization (literary linguistic norms, in particular). This article is to set the hypotheses that there are two main form of the national modern literary language, existing in the modern information society. They are: 1) the elite literary language; 2) the mass literary language (and its implementation in the media as an option, which we mean “media language”). In mass-media communication, focused on mass media mind, literary standards are on the periphery of media content. Standard standards are superseded by norms of media communication, which draw their resources from the mass language of the whole society and themselves form this mass language. The present hypothesis is based on three fundamental principles: 1) the change of social status of modern media; 2) the definition of mass media language as common national language; 3) the concept of mediatization, which we develop in correlation to mass media language. This article concludes that traditional language norms are challenged by new technologies and are not relevant to speaking practice of mass media. Keywords: media communication, media variation of the language, media norm, media mind, national language | 1168 | |||||
4378 | Introduction. A characteristic feature of modern linguistics is the study of language as a means of not only communication, but also the expression of human mental activity, giving access to his consciousness. Cognitive linguistics postulates the idea that language forms reflect all cognitive processes, one of which is the human perception of the world. The aim of the article is to identify the reflection of the peculiarities of perception in phraseological units of the modern English language. Material and methods. The work is carried out within the framework of cognitive linguistics based on a single cognitive methodology for the study of language structures. General and particular methods of cognition are used in the research, such as inductive-deductive method, the method of quantitative calculation and classification, the method of structural and semantic analysis of phraseological units and the method of conceptual analysis. The complex use of these methods allows to look at the theoretical aspects of phraseology from the point of view of the cognitive paradigm of knowledge. Results and discussion. The concept of perception as a cognitive process is defined. It is noted that different types of perception (vision, hearing, touch, smell, taste) are indicated in the English stable expressions by the verbs of sensory perception and the names of the corresponding senses. The article describes the reflection in phraseological units of the English language of such properties of perception as integrity, objectivity, meaningfulness, dependence on the personality of the perceiver, etc. It is confirmed that the perceived is subjected to further cognitive processing, manifested both in the language as a whole and in its phraseological system, in particular. The analysis of phraseological units formed on the basis of metaphorical and / or metonymic transference confirms the associative nature of human thinking. It is proved that the necessary intermediate link between perception and phraseological meaning is human experience. The study allows to understand better the nature of the relationship between cognition and the phraseological system of language, which can serve as a prerequisite for the creation of a separate branch in the science of language – cognitive phraseology, integrating the achievements of cognitive science and phraseology. Conclusion. The presented language material can be used in the practice of teaching English, and also included in the theoretical and practical courses in general linguistics, cognitive linguistics, lexicology and phraseology of the English language. Keywords: cognition, the process of perception, human experience, metaphor, metonymy, phraseological units of the English language, phraseological meaning | 1168 | |||||
4379 | Osipova O. A. . // Tomsk State Pedagogical University Bulletin. 1998. Issue 6 (9). P. 77-79 . | 1167 | |||||
4380 | The results of cooperation of the Tomsk museum of regional studies with school Ni 12 are represented in the given paper. The program of long-term cooperation since 1998 includes museum lessons, methodical and information support of special courses, optional courses, circles for studying literary history and economy. | 1167 | |||||
4381 | In F. Sologub’s texts and publicistic articles there is a subject of pedagogics, school knowledge, types of «pupil» and «teacher» are steady. Between parts of pair «the pupil – the teacher» Sologub traces relations in the context of a steady antisocial script. Absurd, anecdotic sequences of school subjects in many respects have an autobiographical basis. The school lyrics participates in creation of a portrait of the typical character of Sologub’s lyrics: passive, dependent on the social patterns, limited to frameworks of algolagnic complex. | 1167 | |||||
4382 | The author of the article offers the interpretation of one of L.N. Andreev’s most scandalous and inconsistent works – the story «Darkness». In the article there are analyzed responses and reviews of contemporaries of the story. The subject circuit of the story is considered in the context of foolish traditions – a special kind of Christian self-sacrifice, and the behavior of characters is read with the help of «the foolish code». | 1167 | |||||
4383 | This article is devoted to the necessity to form humanistic thought of law employees. The author proposes her plan of lectures on the formation of humanistic arrangements. | 1167 | |||||
4384 | The article analyzes different kinds of mineral rent, which are the economic basis for the essential payments for man-caused deposits development. It also analyzes differentiation of rents depending on the kind of product obtained. The differential rent which occurs due to different conditions of man-cause. deposit development should be correlated with the classification of these deposits | 1167 | |||||
4385 | This article presents results of the author in research about elaboration and realization the program by forming competence to solution problems among schoolchildren in the organization process of joint activity of children, children and the teacher. Keywords: teacher’s program, competence to solve problems, forming competence, joint activity | 1167 | |||||
4386 | The presented results of the calculation water balance element for three represent water basin of big Vasyugan mires with a different degree of paludification on month interval for the period 1990–2009 years. There was analysed the perennial track records of the precipitation, evaporations and expenses of water, influence of the change the climate on hydrological marshes regimen. The correlations are estimated between elements of the water balances at different years. Keywords: paludification water basin, hydra-climatic facility, evaporation, run off water and heat exchange, wood-marsh zone, West Siberia, hydrological regimes, time dynamic | 1167 | |||||
4387 | Forming an all-round well-educated, creatively thinking, having the lateral thinking expert in the sphere of design is the most important task for higher school. One of the most effective forms of educational process is practice “plein air”. Besides solving the general tasks the future designers are involved in the creative activity, based on the ability to analysis and synthesis, on the comparison of proportional, constructive, tonal and color relations in nature. During the “plein air”, such components of personal artistic culture as competence, cognitive development, creativity are formed. Keywords: personal artistic culture, historical and cultural area, objects of nature, historic landmark, “plein air”, creative activity, stylization, transformation | 1167 | |||||
4388 | In the article the experience of the learning process organization in the International Higher Business school (IHBS) at SibSAU is presented. For the training of competitive specialists for the global labor market the IHBS aims, keeping traditions of the Russian education, to adapt and introduce modern elements of the foreign practice of management of the learning process. Keywords: innovative business, quality control, rating system, command-and-project training | 1167 | |||||
4389 | We show that superconformal N = 2 transformation could be applied to the construction of the supersymmetric analogon of the reciprocal transformation. Due to it we present the connections between three different N = 2 supersymmetric extensions of the Korteweg de Vries equations with the three different N = 2 supersymmetric extension of the Harry Dym equation. Keywords: суперконформные преобразования, представление Лакса, суперсимметричные уравнения Кортевега-де Фриза и Гарри - Дыма | 1167 | |||||
4390 | The article is devoted to the analysis of associative-semantic correlation oil – food significant in the Russian poetry of a revolutionary time. It is proved that concept oil inclusion in a discourse of the Russian poetry becomes one of the significant elements of updating of a lingvocultural code of an era towards technicism and a mechanicism peculiar to modernist and vanguard art consciousness in the 10ies – 20ies of the 20th century. Keywords: stylistic-discursive evolution, Russian poetic discourse | 1167 | |||||
4391 | The article deals with one of the areas of pedagogical science of physical training, which will improve the adaptive capacity of the organism to the influence of environmental factors by means of physical training. There is new teaching technology and teaching methods in physical education to meet professional requirements of their chosen specialty. Keywords: technology, adaptation, students, exercise, professional and graphic approach, professionally-applied physical training | 1167 | |||||
4392 | The article is devoted to the one of the last plays by E. L. Shvarts “A Story of a Young Couple”). It is devoted to the problem of mutual understanding of loving people, their readiness to build relationship in a family and accept a compromise. The motive “learner-teacher” plays an essential role in the logic of the play. This motive is developing during the act of the play and is linking plotlines of different characters. This motive is shown on several levels: verbal, situational and on the level of the system of characters. The author of the article has tried to analyse the semantic spectrum of the motive. In the post-war time the loss of kin relations is filled up with family creation that is with clan creation. It distinguishes the work of E. L. Shvarts from the Soviet literature representing a family as the state. An important psychological, social and ontological role is played in this case by “teachers” who are keepers and propagators of life values. The followers are represented by people of young generation who have already created families or who are on the way toward it. The teachers are people of older generation (tutors, fellow workers, casual acquaintances and also come to life toys, the appearance of which attaches fabulousness to the play. Keywords: drama, motive, act, dramaturgy of Shvarts, literature of XX century | 1167 | |||||
4393 | Individualization of learning is considered as organization of educational process, which takes into account individual differences of students. Individualization in the narrow sense is the development of individual learning path for each student. Individualization in the broad sense is the creation of conditions for the manifestation of student’s individual characteristics in the process of learning. The article shows that the individual approach should be distinguished from the differentiation. Differentiation means training based on division of students into groups according to some external criteria. The authors pay special attention to the differentiation and individual approach in teaching higher mathematics to the students who are enrolled in the university program specially developed for Elite Engineering Education (EEE). Examples of multi-level training materials illustrate various ways of individualization of learning higher mathematics in the framework of the EEE program. Recently, both individual approach and differentiation in teaching higher mathematics are the trend in the organization of the educational process in technical universities. To keep the urgent tendency significant the renewed educational practice in higher engineering and technologic educational institutions should be thoroughly adapted to requirements and opportunities of recent pedagogical reality. Keywords: individual approach, learning, learning differentiation, individualization, learning mathematics, higher mathematics, Elite Engineering Education | 1167 | |||||
4394 | Universal commerce that appeared in Russia in XIX century reached its fullest flower in Soviet period both in cities and countries. In 1920’s GUM (State Department Store, from Russian Gosudarstvenniy Universalniy Magazin) became a symbol of NEP. After a bright period of activities in 1920’s Tyumen branch of GUM reappeared in 1930’s in the form of state and cooperative trading organizations. By the end of 1930’s state department stores that started their activity as one of the forms of trading organizations became the best form of Soviet trading. The article describes the main periods of this evolution, draws reader’s attention to the managerial decisions in trading sphere, the analysis of the activity of the Tyumen branch of GUM and the reasons of its liquidation. Much attention is given to the difficulties of the development of the state trading in the provincial Tyumen in 1930’s, the author defines forms and methods of state universal commerce and analyses the role of advertisement in this process. The results of the research show that by the end of 1930’s state commerce already had leading position in the city in context of command and administration system establishment. This period was essential in shaping the principles of Soviet universal commerce. Keywords: department store, retail trade, raw materials trade fair, bureau of rationalization and invention, charity, Moscow GUM affair | 1167 | |||||
4395 | In the twentieth century the literature for children creates its own tradition of using of crocodile image. Korney Chukovskiy pioneered the use of this image. His version of the character has become very well known, researchers have linked it with the manifestation of the spirit of St. Petersburg. In the second half of the century, the authors repeatedly use the image of crocodile. It makes sense to refer literary works that explore this type, such as a book by K. A. Bogdanov “About crocodiles in Russia. Sketches from the history of borrowing and exoticisms” (2006). This animalistic exoticism reflects the intention of poetry to express the absurd, paradoxicalness. The latest Siberian literature for children also uses this exotic image. We explore texts of poems by several autors of contemporary Siberian poetry for children such as Bergelson, Sirotin, Eroshin, Olear in order to illustrate changes in the mythology of crocodile, and in the deployment of this icon. Conflict of friend-or-foe is developing in the regional literature. Rare animal loses its naturalistic features. In poems this monster is able to evolve constantly. This paper presents the typology of the different animalistic signs, describes the process of image formation. It is an attempt to develop a theoretical basis for the perception of this image. The study concludes that the image of crocodile expresses many symbolic meanings of particularly convincing way, with preservation of artistic and emotional integrity. Keywords: contemporary poetry for children, Siberian poetry, animist traditions, image of crocodile | 1167 | |||||
4396 | The article explicates components expressed in reproach genre which are marked by gender and have great cognitive value. There were identified core types of determination, value scale, value criteria, main perception channel, cognitive and pragmatic functions, types of emotional correlation and ways of speech intensification. Serial “Deffchonki” was taken as the material for the analysis; special attention was paid to the first part, because it has to involve the spectators into the activity continuum in order to keep their attention and interest up to the end of this serial. The core investigation method is cognitive and semantic analysis. The most valuable for the female components of the world view were discovered. Emotional correlation and attitude were analyzed as well. Pragmatic and value aims were taken into consideration. It was revealed that reproach genre explicates female ideals and attitudes. Both value poles were highlighted. A great number of creative approaches were fixed in female attempts to change psychoemotional atmosphere and interlocutor behaviour. The analysis showed the dominance of visual perception channel. The main function was determined as emotional influence in order to change the interlocutor behaviour. Emotional background is conviction. It was revealed that female position is marked by emotional, affective and dimensional determination. 10 % of content has value-oriented and precedential type of determination. Keywords: Gender aspect, genre, cognitive and pragmatic functions, ways of speech intensification, value registers | 1167 | |||||
4397 | . | 1166 | |||||
4398 | . | 1166 | |||||
4399 | Filimonov M. V. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 4 (13). P. 64-66 . | 1166 | |||||
4400 | Problems in developing a complex of technical means and technological approaches to creation of electronic educational and methodical provision for correspondence and distance education needs have been analyzed in the paper. Perspectives of using WebCD based technology for educational and methodical materials delivery have been considered. It has been noted that the WebCD technology offers fundamentally new possibilities for perfecting organization of educational activity. A new development of a set of CD disks for various specialties of correspondence courses has been presented. A comparative analysis of various solutions for designing electronic educational resources has been conducted | 1166 |