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| 1 | The poetic word is unique because it performs not only an informative function, but also an aesthetic one, associated with the impact on the personality of the addressee. According to philosophers and linguists, the language of culture and art is a tool for transmitting social, religious and political changes in society. This must be taken into account when analyzing the poetic picture of the world of famous masters of artistic words. Insufficient development of megaconcept notion in the conceptual and terminological apparatus of cognitive linguistics, poetics, stylistics determines the need to develop it taking into account not only the scientific, but also the general literary and historical context of the era. The purpose of the article is to analyze the regulatory means used by M.I. Tsvetaeva to implement the mega-concept "woman", associated with the images of the author’s lyrical heroines, acting in certain role models of behavior, relevant for the end of the 19th – beginning of the 20th century in Russia. The article analyzes poetic texts by M.I. Tsvetaeva of different years, which present role models of behavior of lyrical heroines, reflecting different facets of the mega-concept "woman". The work is based on the theory of regulatory communicative stylistics of the text, the use of methods of semantic-stylistic, motivational, contextual analysis and the "word-image" method. The mega-concept "woman" is presented in the study as a complex multifaceted cognitive structure and a reflection of the linguacultural trend in the general context of the late 19th – early 20th century in Russia. This stage in the country's history is characterized by changes in public consciousness: collectivism gives way to individualism, there is a rethinking of ideas about man and his role in the world, which has generated interest in gender differences, and new role models of women's behavior appear, causing public resonance. These tendencies received artistic realization in the poetic picture of the world of M.I. Tsvetaeva. The images of M. Tsvetaeva's lyrical heroines are considered as a reflection of different models of women's behavior that are relevant for this period in Russian history: 1) the role model of a woman who does not have the right to vote; 2) the model of a woman-creator; 3) the model of a loving woman; 4) the model of a mother. A wide range of various regulatory means and structures of different levels used by the author to influence the addressee and reveal the multifaceted essence of the mega-concept "woman" has been identified. The most common among them are: epithets, metaphors, rhetorical questions, exclamations, addresses, graphic means; stylistic devices of repetition, contrast, gradation, syntactic parallelism, etc. The interpretation of the mega-concept as a multifaceted cognitive structure and reflection of the linguacultural trend in the world view of society in a certain period of its development allows us to take a new look at the image of a woman in the broad literary and historical context of the era, based on different role models of behavior of M.I. Tsvetaeva’s lyrical heroines. The obtained results may be of interest for linguapersonology, cognitive linguistics, and communicative text stylistics. Keywords: M.I. Tsvetaeva, communicative stylistics of the text, poetic text, linguocultural trend, megaconcept, regulatory means, image of the lyrical heroine | 768 | ||||
| 2 | The study of the conceptual sphere of outstanding poets in the cultural and historical context of the era is important for understanding the dynamics of the author’s creativity and determining the socio-historical and cultural factors influencing it. This is of interest to cognitive linguistics, discourse theory, and communicative textual stylistics. The aim of this study is to analyze the figurative and verbal representation of the megaconcept “Woman” across different periods of A.A. Akhmatova’s poetic work. A megaconcept is considered as a complex mental formation that includes value, social and cultural dominants of the collective consciousness of people in a certain historical period, reflected in the textual activity of the author. The theoretical basis of the study was provided by works in the field of linguistics and culturology studies, gender studies and communicative stylistics of text, which includes the theories of regulation and textual associations developed therein. The last two theories are significant for effective dialogue between the author and the addressee. The research material was based on poems by A.A. Akhmatova from various years (19111960). The methods of discourse analysis, semantic-stylistic and contextual analysis, and the word-image method were used in the research process. It has been established that the study of various variants of the communicative behavior of A. Akhmatova’s lyrical heroines allows us to identify various sides of the mega-concept “Woman” and detect their determinacy in the socio-historical and cultural context of the era. Taking into account the various linguistic regulatory means and structures used by the poet, on the basis of which the dialogue with the reader takes place, the characteristic features of the poet are identified, revealing in different years the various communicative roles and models of behavior of lyrical heroines associated with the changing reality. The regulatory tools and structures used by the author provide the key to their interpretation and understanding. In her early work, she embodied images of a loving woman in various situations and a keeper of national memory; in poems from 1915–1920, she embodied a woman who was a citizen of her country; in the 1930s–1940s, she embodied a widow and grieving mother; and in the 1940s–1960s, she embodied a wise chronicler of the era. Having witnessed significant political events in the country during turning points in its existence, A.A. Akhmatova was able to vividly and figuratively embody their influence on the woman poet, and to describe her inner experiences through the images and behavior of her lyrical heroines using artistic means. The conducted research is of interest not only for the further study of the dynamics of the poetic picture of the world and the author’s idiostyle, but also for the development of a methodology for the conceptual analysis of an artistic text in the context of the era. Keywords: A.A. Akhmatova, poetic text, mega-concept “Woman”, linguocultural trend, communicative stylistics of the text | 190 | ||||




