COMPARATIVE ANALYSIS OF REGULATIVE POTENTIAL OF MEDIA TEXTS DIVERSE IN TERMS OF GENRE IN DISCOURSES OF INFORMATIONAL AND MEDIA LANGUAGE PERSONALITIES
The article points to analysis of regulative potential of media texts in the genre of the article and interview of two informational and media language personalities: a writer and editor-in-chief of “Literaturnaya gazeta” Y. Polyakov and a journalist and editor-in-chief of “Nezavisimaya gazeta” K. Remchukov. The comparative study in their discursive practices of media texts of different genres allowed to define some typical (constant) and variable signs defining regulative potential and communicative effect of reviewed articles and interviews. Defines the dependence of regulative potential of the reviewed media texts on the author’s means of regulativity and some extra linguistic factors including genre specificity of the textual activity. Reveales some typical and individual peculiarities of language personalities, which expose regulative potential of media texts in the genre of article and interview subject to reader’s comments.
Keywords: informational and media language personality, media discourse, regulative means, regulative potential of media text, article, interview
References:
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Issue: 11, 2016
Series of issue: Issue 11
Rubric: COMMUNICATIVE STYLISTICS OF THE TEXT
Pages: 27 — 34
Downloads: 1481