INTERNET-SPACE AS A SPHERE FOR REALIZATION OF NEGATIVE SELF-PRESENTATION BY HUMORISTIC MEANS
DOI: 10.23951/1609-624X-2019-2-14-20
Being a universal means of communication, search, storage and transmission of information, the Internet has become an integral element of our lives. The relevance of the study is due to the fact that in modern linguistics the texts of Internet communication attract much attention of scientists. The Internet culture is closely connected with the implementation of various humorous intentions, and the success of virtual (informal) communication depends on the comic component. The article concerns the role of self-presentation at the forming of virtual personality during Internet communication. The object of study is the mechanism for creating negative self-presentation with the help of humorous means. The authors aim to systemize the present approaches to the strategy of self-presentation. The importance of humoristic means in the realization of intentions of different kinds at the virtual communication is stressed. Humor is a kind of non-stereotyped cognitive processing of the perception of the incongruous and absurd things in the surrounding reality. This is an attempt to break the dogmatism of the template way of reflecting the surrounding world order, emphasizing its inconsistency and absurdity. The author also analyzes effective means of actualization of negative self-presentation in the virtual environment such as trolling, Internet jargon, mems and taboos. The authors stress global scope, anonymousness and indirect communication in the virtual world providing new prospects for the personal self-presentation. The material from this article can be used in teaching the following disciplines: lexicology, stylistics, pragmalinguistics, discourse theory, text linguistics.
Keywords: self-presentation, concepts of self-presentation, Internet environment, functions of humor, trolling, mems, taboos
References:
1. Ivanov L. Yu. Yazyk Interneta: zametki lingvista [Language of the Internet: notes of a linguist]. Slovar’ i kul’tura russkoy rechi. Pod red. N. Yu. Shvedovoy, V. G. Kostomarova [Dictionary and culture of Russian speech. Ed. N. Yu. Shvedova, V. G. Kostomarova]. Moscow, Indrik Publ., 2001. 358 p. (in Russian).
2. Dubskikh A. I., Butova A. V., Kharitonova S. V. Solidarizatsiya kak taktika samoprezentatsii publichnoy persony v “zvezdnom” interv’yu [Solidarity as the tactics of public person’s self-presentation in the “star” interview]. Voprosy kognitivnoy lingvistiki – Issues of Cognitive Linguistics, 2017, no. 1, pp. 99–106 (in Russian).
3. Fedorova N. A. Lichnostnyye i situatsionnнye faktory vybora verbal’nykh tekhnik samoprezentatsii. Avtoref. dis. kand. psikh. nauk [Personality and situational factors of the choice of verbal techniques of self-presentation. Abstract of thesis cand. psychol. sci.]. Moscow, 2002. 29 p. (in Russian).
4. Jones E. E., Pittman T. S. Toward a general theory of strategic self-presentation. Psychological perspectives on the self. Vol. 1. Hillsdale, NJ: Erlbaum, 1982. Pp. 231–261.
5. Arkin R. M. Self-presentation styles. Impression managment theory and social psychological research. N.Y.: Academic Press, 1981. Pp. 311–333.
6. Schutz А. Assertive, offensive, protective, and defensive styles of self-presentation: A taxonomy. Journal of Psychology, 1998, vol. 132, no. 6, pp. 611–628.
7. Leary M. R. and Kowalski R. M. Impression management: A literature review. Psychological Bulletin, no. 107, 1990. Pp. 34–47.
8. Schlenker B. R. Self-presentation. In: M. Leary, J. Tangney (Ed.) Handbook of self and identity. N. Y., London: The Guilford Press, 2003. Pp. 488–518.
9. Issers O. S. Kommunikativnyye strategii i taktiki russkoy rechi [Communicative strategies and tactics of Russian speech]. Moscow, KomKniga Publ., 2006. 288 p. (in Russian).
10. Dubskikh A. I., Butova A. V., Zalavina T. Yu. Sredstva verbalizatsii polozhitel’noy samoprezentatsii v “zvezdnom” interv’yu [The verbalizing means of positive self-presentation in “star” interview]. Vestnik Tomskogo gosudarstvennogo pedagogicheskogo universiteta – TSPU Bulletin, 2018, vol. 6 (193), pp. 53–58 (in Russian). DOI: 10.23951/1609-624X-2018-4-53-58.
11. Litvinenko Zh. M. Sovremennaya rusistika o zhanrakh internet-kommunikatsii: forum, blog, chat [Linguistic features of the internet communication: genres and their characteristics]. Vestnik Tomskogo gosudarstvennogo pedagogicheskogo universiteta – TSPU Bulletin, 2016, vol. 3 (168), pp. 48–53 (in Russian).
12. Lutovinova O. V. Lingvokul’turologicheskiye kharakteristiki virtual’nogo diskursa [Linguistic and cultural characteristics of virtual discourse]. Volgograd, VSPU “Peremena” Publ., 2009. 447 p. (in Russian).
13. Martynova E. V., Eremeeva G. R. Lingvisticheskiye osobennosti yumoristicheskogo diskursa v angliyskom yazyke [Linguistic features of humorous discourse in the English language]. Filologicheskiye nauki. Voprosy teorii i praktiki – Philological sciences. Issues of Theory and Practice, 2018, no. 6 (84), part 2, pp. 367–370 (in Russian).
14. Shchurina Yu. V. Shutka kak rechevoy zhanr. Avtoref. dis. kand. fi lol. nauk [Joke as a speech genre. Abstract of thesis cand. of ped. sci.]. Krasnoyarsk, 1997. 24 p. (in Russian).
15. Zerkina N. N., Lomakina E. A., Chusavitina G. N. Verbal Aggression in virtual Environment. Modern Journal of Language Teaching Methods, 2017, vol. 7, no. 8.1, pp. 16–22.
16. Morozova A. M. Zhanrovaya spetsifi ka yumoristicheskogo diskursa [Genre specifi city of humorous discourse]. VGSPU, 2012, vol. 4 (18), pp. 104–108 (in Russian).
17. Akulich M. M. Trolling v sotsial’nykh setyakh: vozniknoveniye i razvitiye [Trolling in social nets: emergence and development]. Vestnik rossiyskogo universiteta druzhby narodov. Seriya: Sotsiologiya – RUDN Journal of Sociology, 2012, vol. 3, pp. 30–37 (in Russian).
18. Guseynov G. Ch. Erraticheskaya semantika. 7 faktov o narochnom iskazhenii slov i vyrazheniy nositelyami yazyka [Erratic semantics. 7 facts about the deliberate distortion of words and expressions by native speakers] (in Russian). URL: https://postnauka.ru/faq/16214 (accessed 15 August 2018).
19. Сorder S. Pit. Error analisis and interlanguage. Oxford University Press, Oxford, 1991. 126 p.
20. Kanashina S. V. Effekt obmanutogo ozhidaniya v internet-memakh kak osobaya kommunikativnaya strategiya [The effect of deceived expectations in Internet memes as a special communicative strategy]. Vestnik Tomskogo gosudarstvennogo pedagogicheskogo universiteta – TSPU Bulletin, 2017, vol. 10 (187), pp. 9–14 (in Russian). DOI: 10.23951/1609-624X-2017-10-9-14.
21. Kisel O. V., Zerkina N. N., Zalavina T. Yu., Savinova Yu. A., Mikhailov V. V., Kozhushkova N. V. Linguistic and social Aspects of Name Giving Motivation. Espaco Plural,. 2017, vol. 18, no. 36, pp. 297–316.
( 451.58 kB ) 
( 444.09 kB )
Issue: 2, 2019
Series of issue: Issue 2
Rubric: CURRENT ISSUES OF RUSSIAN STUDIES
Pages: 14 — 20
Downloads: 817