Mikitina L. V. Communications at the Educational Services' Market // Tomsk State Pedagogical University Bulletin. 2003. Issue 5 (37). P. 107-108

In the article the analysis of the marketing commu¬nications' complex is given: advertising, public relations, personal contacts and sale's stimulation. The most important components of the communi¬cation's process at the educational services market are considered. A special attention is paid to the analysis of the edu¬cational services advertising as an effective means of marketing communications. The recommendations concerning the kinds and the content of advertising information about educational services are given in the article.

Remizova E. S., Ospennikova Elena Vasilyevna TRAINING FUTURE TEACHERS OF PHYSICS IN FORMING OF SYSTEMIC KNOWLEDGE ON THE HISTORY OF FUNDAMENTAL PHYSICAL EXPERIMENT AMONG SCHOOL PUPILS IN THE CONTEMPORARY SETTING OF HIGHER PEDAGOGICAL EDUCATION // Tomsk State Pedagogical University Bulletin. 2009. Issue 11 (89). P. 65-69

The article discusses the content and methods of training students of pedagogical specializations in teaching the elements of the History of Science in the school course of Physics. The programmer of the educational module «Teaching the history of physic by means of information and communicative technologies» in the framework of the «Theory and methods of teaching Physics» course is proposed

Keywords: the history of scientific experiment, educational module, theory and methods of teaching Physics, information and communicative technologies

Cherstvaya Olga Evgenyevna POPULATION EDUCATION AS A DIRECTION OF ACTIVITY OF THE INDEPENDENT NONCOMMERCIAL ORGANIZATION «THE CRISIS CENTRE FOR WOMEN» // Tomsk State Pedagogical University Bulletin. 2010. Issue 10 (100). P. 131-135

In work the concept «family way», its internal components are considered. Directions of education of parents are presented. Youth education on a family problematic through elective courses at pedagogical university is shown also.

Keywords: the noncommercial organization, support, diagnostics, education, the crisis centre, violence, self-help groups, volunteers

Shchipkova Elena Aleksandrovna INTERMEDIATE SPACE IN THE NOVEL “IOKASTA`S DREAM” BY S. BOGDANOVA // Tomsk State Pedagogical University Bulletin. 2011. Issue 11 (113). P. 168-174

This paper focuses on the role of the intermediate (conditional) space for the time and space organization of the modernist novel “Iokasta’s Dream” by S. Bogdanova. The existence of this space is shown to be very important not only for revealing the character, but for plot-building of the whole novel.

Keywords: modern literature, modernism, myth, Oedipus, artistic space, plot

Mankova Oksana Victorovna TEACHER’S PROFESSIONAL CAPACITY AND THE WAYS OF ITS SUCCESSFUL IMPLEMENTATION // Tomsk State Pedagogical University Bulletin. 2013. Issue 7 (135). P. 184-187

The article deals with the problem of competence and competency. It considers concepts of these notions as general and professional issues on the basis of different sources. Professional competence and its constituent parts: classification, professionalism components, ways of improving professional competence is being analyzed.

Keywords: competency, professional competency, competence, professional activity, teacher, personal characteristics, knowledge, abilities, skills

Skrylev Aleksey Anatolyevich USE OF THE SYSTEM FOLIAR FERTILIZING, AS A WAY OF INCREASING THE PRODUCTIVITY OF PEARS IN THE CENTRAL BLACK-SOIL REGION // Tomsk State Pedagogical University Bulletin. 2013. Issue 8 (136). P. 91-93

There are presented experimental results for increasing the resistance and productivity of pear by using foliar nutrition scheme. There are given results of biannual application of foliar nutrition in agricultural enterprise in Lipetsk region.

Keywords: pear, foliar fertilization, yield, fruit quality

Kositskaya Faina Leonidovna ABOUT TRANSLATION OF PROFESSIONAL TEXTS BASED ON THE FRENCH FASHION CATALOGUE // Tomsk State Pedagogical University Bulletin. 2013. Issue 10 (138). P. 99-102

The article deals with the translation of professional texts, in particular, the translation of the French fashion catalogue into Russian. The fashion catalogue is the part of national culture. The characteristic features of its translation are associated with the translation of the realities, the terms and the colour terms.

Keywords: translation, fashion, catalogue, professional text, reality, term, colour term

Pankratova Margarita Vladimirovna THE SUBJECT OF COMPARISON AS A MEANS OF REPRESENTATION OF LINGUISTIC PERSONALITY IN A COLLECTION OF POEMS BY INNA LISNYANSKAYA “ECHO” // Tomsk State Pedagogical University Bulletin. 2013. Issue 10 (138). P. 175-178

The article is devoted to the aspect of refraction of the author’s consciousness and linguistic identity, in particular poetic device. From a number of poetic images there were selected those which differ in the role of the construction of an individual world view of the poetess I. Lisnyanskiy, and clearly expressed the character of her poetic perception of the world, depicting the main features of her individual style. The article reveals the question about the functional role of the subject of comparison in developing individual concept field.

Keywords: linguistic identity, individual style, the subject of comparison, subjective beginning, the author’s representation, linguistic view of the world

Bolotnova Nina Sergeyevna REGULATIVE POTENTIAL OF STYLISTIC METHODS IN POETIC TEXTS (DATA: EXPERIMENTS) // Tomsk State Pedagogical University Bulletin. 2013. Issue 10 (138). P. 196-200

The article deals with regulative possibilities of different stylistic methods (repeat, contrast, personification, string of epithets, etc.) in textual fragments and whole poetic text on the basis of experimental data. The factors, which determine the impact of stylistic methods on readers, were detected. The research is done in line of communicative stylistics of the text on the material by A. A. Akhmatova, M. I. Tsvetaeva, B. L. Pasternak verses.

Keywords: communicative stylistics of text, stylistic method, regulativity, regulative structures, regulative potential, regulative effect

Kovalkova Tatiana Aleksandrovna TECHNOLOGY OF FORMATION OF FUTURE PSYCHOLOGIST’S READINESS FOR PROFESSIONAL ACTIVITY IN AVIATION INDUSTRY IN THE PROCESS OF PROFESSIONAL TRAINING // Tomsk State Pedagogical University Bulletin. 2014. Issue 3 (144). P. 131-137

The article explains the usefulness of pedagogical technology in the process of preparation of experts in psychology for professional activity in the field of civil aviation. The author has developed program of an experimental course “The features of the professional activity of a psychologist in the aviation industry,” which will help students to equip with a deep knowledge about the features of the professional activity of a practical psychologist in the aviation industry.

Keywords: aviation industry, readiness, method, pedagogical conditions, professional work of a psychologist, technology, formation

Vorobyova Galina Sergeevna, Lisovskaya E. G. TRENDS IN THE FORMATION OF MODERN CONCEPTS OF RATIONALITY // Tomsk State Pedagogical University Bulletin. 2014. Issue 5 (146). P. 152-157

There is no interpretation of rationality shared by everyone in economics. This article analyzes the ideas of rationality in Western and Russian economy. The article deals with the problems of rationality. Particular attention is paid to changes in the way of rationality in the context of contemporary realities. Тhe authors have developed a method for construction of a spatial Model of the rational coordination of interests. This allows to determine the criteria of rationality.

Keywords: model of human, rationality, organic rationality, organic rationality, limit rationality, types of rationality, irrationality

Melik-Gaykazyan Irina Vigenovna NEW CULTURE FOR NEW PEOPLE // Tomsk State Pedagogical University Bulletin. 2014. Issue 7 (148). P. 33-44

The direction of the application of nonlinear dynamics methods for semiotic diagnostics of social attractors in modern culture is presented (the result of the RFBR project № 14-06-00440). On the basis of semiotic diagnostics of images and symbols of social egoism and social altruism the arguments for the understanding of bioethics as a phenomenon of self-consciousness of modern culture are put forward (the result of the RFH project № 12-03-00198). The finding out about pragmatics of new culture is done within the framework of project № 155 “Methodology of the modeling the semiotic mechanisms of management of educational systems nonlinear dynamics” of the State assignment for Tomsk State Pedagogical University.

Keywords: semiotic diagnostics, informational-synergistic approach, attractors of sociocultural dynamics, memory turn, bioethics, social egoism, social altruism

Kovrizhina Jana Stanislavovna THE PICTORIAL BEGINNING IN THE WORKS OF VIRGINIA WOOLF // Tomsk State Pedagogical University Bulletin. 2014. Issue 7 (148). P. 211-217

The article examines the examples of interaction between pictorial arts and literature in Virginia Woolf’s writing. The British writer often used painting language as a source of renewal of fictional inventory. The paper analyzes different cases of intermedial interactions on the level of form (borrowing particular qualities of a genre in combination with peculiarities of composition characteristic of this genre, painting technique and tools) and content (allusions to certain paintings or popular topos, used by artists of different epochs, movements and schools).

Keywords: Virginia Woolf, intermediality, visual poetics of the prose, allusions, impressionism in the literature, effect of the picture frame

Mukhin Oleg Nikolaevich CARNIVAL TSAR: INTO THE SENSE OF MOCK WEDDINGS AND FUNERALS IN THE PETRINE COURT CULTURE // Tomsk State Pedagogical University Bulletin. 2015. Issue 9 (162). P. 140-151

The article attempts to identify the meaning of mock weddings and funerals which were the important part of the festive culture of the Petrine era and did not find a consistent explanation in historiography. For the analysis of historical material the author draws M. M. Bakhtin’s culturological nature theory of carnival and B. A. Uspenskiy’s theory of anti-behavior, as well as laughter concepts, lying at the intersection of cultural studies and psychology. Interdisciplinary and comparative-historical approaches allows to highlight in Peter’s amusements the characteristics of both Russian and European holiday traditions, creatively transformed by the tsar-reformer. Proposed the assumption that the elements of carnival, “adsorbed” by the baroque culture, was performed for Peter’s psyche a compensatory function, helping to cope with the stresses, related with the disturbance of cultural norms in the course of reform activities.

Keywords: Peter I, early modern time, interdisciplinary approach, carnival culture, anti-behavior, laughter

Rizen Yuliya Sergeyevna LEARNING OUTCOMES AND PRINCIPLES OF EDUCATIONAL PROGRAMS FORMATION IN THE INFORMATION TECHNOLOGY SPHERE // Tomsk State Pedagogical University Bulletin. 2017. Issue 4 (181). P. 9-15

The existing foreign recommendations and international principles of educational programs design and management do not have adaptations for Russia. As a result, there is a need to create uniform principles of educational programs and learning outcomes for the international cooperation, the roadmaps implementation of the leading universities and achievement indicators in the world rankings. In addition, the sphere of information technology is the most rapidly evolving and has a number of features that do not allow students to study all existing technologies, development environments, etc. In this connection, the author identified promising areas of education (such as the development of domestic hardware platforms and equipment; Information Security; the development of mobile applications; design, development, implementation and support of information systems; parallel and distributed computing; design, creation and implementation of converged systems; software engineering; the development of decision support and data management systems; the creation of artificial intelligence, intelligent systems) and their content; offered the principles of formation of actual educational programs (that includes consistency, continuity, flexibility, etc.); as well as formulated specifications and additional competences of IT-graduates, necessary for educational programs design. Integrated use of the proposed solutions allowed: to strengthen existing relations with foreign partners and to expand the scope of international cooperation in the implementation of joint educational programs, research projects and grants; to change the conditions of learning, making them more flexible and adaptable to the constant changes in the professional environment; to make cooperation with employers stronger.

Keywords: information technology industry, competences, unified educational space

Nasyrova Elmira Fanilevna, Filatova Marina Vladimirovna COLLEGE STUDENTS` ART AND DESIGN COMPETENCE AS THE BASIS OF GRAPHIC DESIGN TEACHING // Tomsk State Pedagogical University Bulletin. 2017. Issue 5 (182). P. 95-98

New documents in the education sector set new conditions for the formation of successful graduates of vocational education. The aim of educational institutions is not only the formation of basic professional competence, but also more conducive to personal and professional development of graduates. The introduction of an additional education program in the direction of graphic design will form artistic and design competence of students of specialty «Programming in computer systems», «On the digital information processing Master». Integrating program of supplementary education in graphic design and the basic program of the specialty, the college graduate is expanding a range of areas of professional activity. The article discusses the relevance of the development of art and design competence of students as the need to prepare for the competitions, championships of different levels in the field of graphic design. The authors reveal the concept of art and design competence of college students, additional components of the education program and its focus. The structure of the supplementary education program in the direction of graphic design is disclosed. The interrelation between the sections of the program being studied and the social practice of students is shown. Describes the expected results of students which this program is aimed at.

Keywords: competence, art and design competency, graphic design

Suprygina G. G. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 1 (1). P. 23-29

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Suprygina G. G. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 3 (3). P. 27-31

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Lyakhovich E. S. . // Tomsk State Pedagogical University Bulletin. 1998. Issue 1 (4). P. 28-34

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Novozhilov E. D., Obukhov A. V. . // Tomsk State Pedagogical University Bulletin. 1999. Issue 7 (16). P. 76-79

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Kozlov I. N., Rybko P. P. Rybko. About Some Problems of Financial and Investment Model Building at an Enterprise // Tomsk State Pedagogical University Bulletin. 2003. Issue 5 (37). P. 77-78

The authors of the article consider main problems of enterprises in Russia and also the reasons of their appearance. One of the main reasons is the lack of planning. The decision of this problem could be, in authors' opinion, building of imitating models of an en¬terprise for a definite period.

Khomyakova A. A., Shishkovskiy Viktor Ivanovich About System of additional physica education of pupils in the modern comprehensive school // Tomsk State Pedagogical University Bulletin. 2007. Issue 6 (69). P. 82-88

The system of additional education of children creates conditions for a free choice each child of educational area, a structure of the additional program and time of it’s development. The rational organization of activity of establishments of system of additional education essentially reduces probability асоциального behavior of children and teenagers

Knyr G. E. METHODICAL RECOMMENDATIONS IN FORMING FOREIGN EDUCATION CONTENTS IN DIFFERENT-AGE GROUPS OF RURAL FEW COMPLEMENT SCHOOL // Tomsk State Pedagogical University Bulletin. 2009. Issue 12 (90). P. 97-99

The article analyses the notion of different-age groups, methods of forming foreign education contents in different-age complement class

Keywords: : different-age groups, complement classes,, methods of forming foreign education contents

Kurolenko Elena Mikhaylovna SOME ASPECTS OF HUMANISTIC APPROACH IN HIGHER EDUCATION // Tomsk State Pedagogical University Bulletin. 2010. Issue 12 (102). P. 171-173

In the article texnocratic and humanistic educational concepts are compared, the value of the anthropological approach promoting interaction between all participants of pedagogical process, directed of person’s self-development, self-actualization is demonstarted.

Keywords: humanistic education, revaluation of values, pedagogical anthropology, personal interaction.

Matukhin Dmitriy Leonidovich ORGANIZATION OF INTERACTION IN TEACHING FOREIGN LANGUAGE COMMUNICATION // Tomsk State Pedagogical University Bulletin. 2011. Issue 1 (103). P. 80-86

The article considers interpersonal interaction as the basis of voice communication and its condition. The author proposes parameters and mechanisms of interpersonal interaction, which make it possible to determine optimal strategy and tactics of establishment and encouragement of personal interrelations with the communication partner, to select adequate vocal and non-vocal means for the realization of communicative intention; to show action on the collocutor; to consider its national cultural specific character.

Keywords: social relations, social interaction, communicative-cognitive activity, identification, reflection, adaptation, empathy.

Bogomolova Yuliya Anatolyevna FUNCTIONS OF HEADINGS IN THE TOMSK NEWSPAPERS OF THE 60-IES OF THE TWENTIETH CENTURY // Tomsk State Pedagogical University Bulletin. 2011. Issue 3 (105). P. 65-68

In the article the structure and functions of headings of the various publications in Tomsk periodical press, which took place in the 60-s of the twentieth century, are considered. The research is based on the materials of the newspapers «The Krasnoe Znamya», «The Molodoj Leninec», «The Pravda Ilicha».

Keywords: headings, structure of headings, functions of headlines, regulative force of headings

Volkov Igor Vyacheslavovich CORRELATION OF SPECIES AND BIOMORPHOLOGICAL VARIETIES IN THE STRUCTURE OF PHYTOCOENOSIS // Tomsk State Pedagogical University Bulletin. 2011. Issue 8 (110). P. 67-69

The relative biomorphological diversity reflects the proportion of life forms and species in phytocenoses. In extreme conditions a decrease in species diversity of plants in phytocenoses can be partly compensated by their biomorphological varienty, which has a positive effect on their stability.

Keywords: biodiversity, phytocenoses, species, life forms, biomorphs

Karmanova Yuliya Aleksandrovna ENTOMOLOGICAL VOCABULARY OF THE SELCUP LANGUAGE AS A REPRESENTATION OF SELCUP’S MYTHOLOGICAL PICTURE OF THE WORLD // Tomsk State Pedagogical University Bulletin. 2011. Issue 9 (111). P. 130-133

The paper considers some peculiarities of Selcup world creation and its influence on the formation of entomological vocabulary in the Selcup language. The names of insects were systematized and their morphemic division let us define their possible initial meaning for the Selcup nation.

Keywords: the Selcup language, names of insects (entomological vocabulary), mythology, a lexeme qaІalqo ‘an insect’

Sartakova Elena Evgenyevna, Pushkareva Tatyana Grigoryevna THE MODEL OF SOCIAL EDUCATION SETTING FOR FORMATION OF SOCIAL COMPETENCE OF FUTURE TEACHERS OF RURAL SCHOOLS // Tomsk State Pedagogical University Bulletin. 2011. Issue 13 (115). P. 118-122

The article is devoted to simulation of education settings learning. On the basis of historical and pedagogical analysis the authors suggest a model of the educational setting for the formation of the social competence of future teachers in rural schools.

Keywords: modelling, educational environment, social competence, village school

Gorinova Natalya Vasilyevna ART SPACE IN A A. POPOV’S TRAGICOMEDY “THE NIGHT, WHICH NEVER WAS” // Tomsk State Pedagogical University Bulletin. 2012. Issue 9 (124). P. 156-160

The article deals with the meaning of scenic space of the tragicomedy of Komi playwright. The place of action of the play – mortuary, but with the development of the plot it gets features of others places – theatrical stage, mad house, sobering-up station, hostel. These spaces represent models of the world, characteristics of modern society. The allotment scenic space of tragicomedy by characteristics of various place allows to show absence at the modern man of the “protected space”.

Keywords: tragicomedy, space, model of the world, allegory, protected space, “false house”, “antihouse”.

Bolotnova Nina Sergeyevna PECULIARITIES OF CONTENT OF TEACHERS OF RUSSIAN PROFILE TRAINING IN THE LIGHT OF NEW LINGUISTIC PARADIGM AND FGOS OF MAIN GENERAL EDUCATION REQUIREMENTS // Tomsk State Pedagogical University Bulletin. 2012. Issue 10 (125). P. 202-204

The article points to changes in the content of teachers of Russian up-to-date training in connection with new achievements of Russian studies and FGOS of main general education requirements.

Keywords: linguistics of the 21st century, scientifi c paradigm, tendencies and new schools in Russian studies and language education, competence approach, content of teachers of Russian training

Li Boris Viktorovich ABOUT STRUCTURAL ORGANIZATION OF THE CONCEPT “MAN” AND THE PROBLEM OF STABILITY OF MASCULINITY CHARACTERISTICS EVALUATION // Tomsk State Pedagogical University Bulletin. 2013. Issue 3 (131). P. 37-40

This article deals with the structural character of “Man” concept organization, which is a part of a hyper concept “Human” represented by a system of three main levels: higher, basic, lower. The suggested organizational structure of “Human” concept enables to build links between all elements of all three levels, thus making possible to evaluate the degree of masculinity presence expressed by the lexical unit used in regard to any male sex subject. We also study the problem of inconsistency of rigid classification of lexical means of expression of masculinity that consists in unstable borders within masculine behaviour scoring system and constant development of society.

Keywords: masculinity, structural organization, concept, hyper concept, hierarchy, problem of evaluation stability

Reviakina Valentina Ivanovna CIVIC IMPORTANCE OF YOUTH VOLUNTEER MOVEMENT // Tomsk State Pedagogical University Bulletin. 2013. Issue 4 (132). P. 73-77

The article describes the contemporary experience of youth movement of volunteer organizations in Tomsk and Tomsk region. The article deals with the existing forms of civic upbringing, which assist in the development of social activity and patriotic qualities of rising generation.

Keywords: social actions, youth initiatives, charity organizations, patriotic upbringing

Zelenchukova Natalya Sergeyevna, Ivanitskiy Aleksey Evgenyevich, Agaeva S. A., Tishkina V. N. PRODUCTIVITY, ASCORBIC ACID SYNTHESIS AND CATALASE ACTIVITY IN LACTUCA SATIVA L. LEAVES UNDER PLASTIC FILMS // Tomsk State Pedagogical University Bulletin. 2013. Issue 8 (136). P. 55-60

Productivity of Lactuca sativa L. Lolla Rossa in the conditions of protected cultivation under fluorescent polyethylene film and polyethylene terephthalate films (lavsan) was studied in the article. The change in the conditions of plants, growing with the use of modified polymer films, contributes to accelerated growth, development and productivity of L. sativa in relation to plants grown under unmodified polyethylene film. Increase of L. sativa productivity was attended with growth of ascorbic acid (AA) level and change in catalase activity in plant leaves.

Keywords: unmodified polyethylene film, fluorescent film, lavsan, Lactuca sativa L., productivity, ascorbic acid, catalase

Larionov Vitaliy Vasilyevich, Lider A. M. HIGH FREQUENCY EDDY CURRENTS FOR LAYER-BY-LAYER ANALYSIS OF HYDROGENATED LIGHT MATERIALS BY ELECTRON BEAMS // Tomsk State Pedagogical University Bulletin. 2013. Issue 8 (136). P. 166-169

Eddy current high frequency pulse action were investigated by electron beam on titanium alloys at an energy density of 15 to 25 J/cm2, power (3 ч 6) 104 W/cm2. The authors demonstrate the possibility of layer determination of hydrogen in the materials treated with an electron beam. The shows the results of calculation of diffusion effects in the hydrogenation of titanium plates.

Keywords: hydrogen, titanium, eddy currents, high frequency

Nivinskaya O. A. SITUATIONAL LEARNING IN FORMATION OF PROFESSIONAL COMPETENCE OF EXPERTS OF HOSPITALITY INDUSTRY // Tomsk State Pedagogical University Bulletin. 2013. Issue 11 (139). P. 128-131

The article reviews the experience of situational learning at Vladivostok State University of Economics and Service Academic College in education of students of hotel service specialty. Its kinds, such as situational challenges, exercises, cases are described. The peculiarities of its realization in education and its role in professional and overall competence are mentioned.

Keywords: situational learning, situational challenges, cases; competence approach in education, hotel service

Stepanov Viktor Ivanovich SOME PROBLEMS OF INTRODUCING EUROPEAN CREDIT TRANSFER SYSTEM (ECTS) INTO NON-STATE HIGHER INSTITUTIONS // Tomsk State Pedagogical University Bulletin. 2013. Issue 11 (139). P. 162-166

The article deals with theoretical and organizational problems of introducing European credit transfer system (ECTS) into Russian non-state higher institutions. The author has come to the conclusion that the introduction of ECTS causes a lot of questions on the part of professors and students of higher educational institutions. It is noted in the article that when working out the conception of the credit system for Russian higher school it is important to discuss principles of credit assessment of educational curriculum content on the basis of planning the results of its realization. The suggested idea is to give higher institutions an opportunity to work out experimental educational standards within the limits of cycle (and perhaps, course) structure of federal state educational standards.

Keywords: quality of education, non-state sector of higher education, problems of introducing ECTS

Kindyashova Anna Sergeyevna, Antipina Maria Dmitrievna THE IMPLEMENTATION OF STATE POLICY IN THE DEVELOPMENT OF CITIZENS SENSE OF JUSTICE IN THE RUSSIAN FEDERATION // Tomsk State Pedagogical University Bulletin. 2013. Issue 12 (140). P. 127-130

The problem of realization of the state policy in formation of Russian legal culture of citizens is considered in the article. The insufficient number of hours for the studies of the subject “Law” in educational institutions is discovered. On the base of the research, the author proposes to introduce the discipline “Law” for the elementary and basic general education.

Keywords: sense of justice, legal education, legal culture, discipline “Law”

Mednikova Olga Nikolaevna TECHNOLOGY OF THE DEVELOPMENT OF CRITICAL THINKING THROUGH READING AND WRITING AS MEANS OF DEVELOPING STUDENTS’ REFLECTIVE ACTIVITI // Tomsk State Pedagogical University Bulletin. 2015. Issue 6 (159). P. 17-20

Describes the methods of using student-oriented technology development of critical thinking through reading and writing as means of development of reflective activity of pupils’ health. Substantiates the importance and role of reflection in the personal development of pupils, confirmed by the federal state educational standard of the second generation. Based on the functions disclosed various types of reflection, coupled with the main stages of the learning process in the classroom. Proves the urgency of the technology as a reflective technology and proposes the technique of its formation in the elective course of preprofile learning “Ecology of Plants”. Establishes respectively technological stages of the basic techniques and methods of forming a reflective activity of pupils in the study of the elective course “Ecology of Plants”, respectively, with a specific function for each stage, reflective activities and techniques.

Keywords: technology development of critical thinking through reading and writing, reflection, reflective activities, techniques and methods of technology, preprofile elective course “Ecology of Plants”

Batakova Evgenija Leonidovna, Batakova Natalya Vladimirovna INTERACTIVE LEARNING TOOLS AS PART OF ELECTRONIC EDUCATIONAL RESOURCES // Tomsk State Pedagogical University Bulletin. 2016. Issue 1 (166). P. 105-109

Discusses the process of teaching computer science using interactive learning tools, defines the competences (information, communication, as a consequence of ICT – competence), which students acquire as a result. Analyzes the didactic potential of electronic educational resources, and the author summarizes that the interactive tools combine the properties and functions of several types of electronic educational resources that will contribute to the achievement of educational outcomes at a qualitatively new level. Summarizes the feasibility of using interactive learning tools in teaching computer science, contributing to the creation of the possibility of the presence in a “state of mind” at the lessons of Informatics.

Keywords: teaching computer science, the culture of thinking, electronic educational resources, interactive learning tools, educational outcomes

Nguyen Thi Le Quyen IMPERATIVE SPEECH GENRES IN A. P. CHEKHOV’S LETTERS // Tomsk State Pedagogical University Bulletin. 2016. Issue 10 (175). P. 48-53

In the last years in linguistics the problem of speech genres is actively studied by many researchers. Despite the intensive development of genres studies, the question of definition of genre is still open. Following Mikhail Bakhtin, who introduced the concept of “speech genre” the linguistics continues the development of the theory of speech genres. Based on the proposed by Tatyana Shmeleva profile speech genre, which includes seven genre characteristics (communicative purpose, author's image, the addressee’s image, communicative factor of the past, communicative factor of the future, linguistic incarnation), we consider imperative speech genres in the A. P. Chekhov’s 125 letters written by him in the period in the 1890 year. In order to express the imperative mood Chekhov uses specialized and unspecialized forms. The most typical forms of expression are presented in the tables that show the features of imperative speech genres in Chekhov's letters. There is also given amplifying speech accompanying components the imperative form of expression. In the group of specialized forms of expression of the imperative (the form of the 2nd person singular and plural; first person plural; 3rd person singular and plural) the second person singular and plural forms occupy the leading position. The unspecialized forms of the imperative of expression observed in the construction of a performative ask. It was also noted that the imperative speech genres in Chekhov's letters, expressed in the first place, a request (direct and indirect), advice, and suggestion. Anton Chekhov prefers the description form of expression of a direct request.

Keywords: imperative speech genres, Chekhov’s letters, forms of description the imperative, requests, advice, wishes

Bolotnova Nina Sergeyevna STUDY OF MEDIA DISCOURSE OF PUBLIC LANGUAGE PERSONALITY’S INFLUENCE ON COLLECTIVE ADDRESSEE (ON THE EXPERIMENT DATA) // Tomsk State Pedagogical University Bulletin. 2017. Issue 7 (184). P. 32-40

The article deals with the topical problem of influence of media texts of public informational and media language personality on mass addressee subject to pragmatically significant factors of text organization: the author, the topic, the title, the emotional tone, the usage of linguistic and non-linguistic means. The study was carried out on the basis of experiments using a scaling technique with the involvement of a focus group of informants-humanitarians aged from 20 to 50 years. The research material is the posts of different subjects in L. Ulitskaya’s blog and the texts of newspaper article and fragments of M. Veller’s program “Just think!” on the radio “Echo of Moscow”. The initial idea was that the text and its structure reflect the peculiarities of the author’s language personality, and informants’ reception and detection of invariant of data, which we obtained on the basis of the survey, allow to reveal regularities in mechanism of influence of the texts and their elements on the reader’s cognitive activity. It was determined that estimation by collective addressee of variety of speech behavior of public language personality in different genres of media discourse depends on clarity, intelligibility, perspicuity, logicality of information, topical character of subject, emotion and usage of language means of different styles. Substandard vocabulary, which is used in media texts of topical subjects, doesn’t rise to rejection if addressee feels the same emotion, but on the contrary enlarges the pragmatics of speech messages. Excessive subjective modality of public language personality in covering different social themes does not always correspond to a collective addressee, who is focused on stereotypes and restraint in relation to the utterance. The influence of media text depends to a large degree on the informational field of the author’s language personality and his emotion, though the subject of speech messages and the choice of certain genres by the public language personality are of great importance too.

Keywords: public language personality, media discourse, pragmatics of media text, receptive experiment

Petrochenko Lyudmila Anatolyevna YIDDISH LANGUAGE BORROWINGS IN MODERN ENGLISH // Tomsk State Pedagogical University Bulletin. 2017. Issue 10 (187). P. 107-111

Yiddish, the language of Ashkenazic Jews, arose about ten centuries ago as a result of contact with various dialects of Medieval German. Of all the Germanic languages, Yiddish looks least Germanic: it uses a Hebrew alphabet and is read from right to left, and its grammar and lexicon have undergone considerable influence not only from Hebrew and Aramaic, but also from various Slavic languages. Between 1890 and 1920 millions of Jews from Central and Eastern Europe boarded ships for America. They were fleeing the tragic events that shook the Old World. So Yiddish language and culture began its journey on a new continent. Los Angeles, Chicago, New York, and Philadelphia were among the cities where Yiddish theaters, newspapers, and book publishers thrived. A Yiddish vaudeville sprang up, featuring performers who could switch in the blink of an eye from dances and funny jokes to sentimental songs. The heart of the culture lay in New York, where Second Avenue acquired the nickname “the Yiddish Broadway.” Yiddish words were quick to enrich American English - words like bagel, bupkes, chutzpah, klutz, schlemiel, schlep, schmuck, tchotchke, etc. Many words and phrases from Yiddish you can encounter today in American books, magazines, newspapers; or hear on television or radio, in movies or nightclubs; or may overhear on the street in many cities in the United States. The borrowings from Yiddish include specific ethnic and religious terms, words of conversational speech, pejorative words and terms of Jewish cuisine.

Keywords: Yiddish, borrowings, English, religious terms, words of conversational speech, pejorative words, Jewish cuisine terms

Moskovchenko A. D., Midukov V. Z., Ushakov V. M., Alekseyev V. P. . // Tomsk State Pedagogical University Bulletin. 1998. Issue 2 (5). P. 45-48

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Kataev Sergey Grigoryevich, Kuskov A. I. . // Tomsk State Pedagogical University Bulletin. 1998. Issue 5 (8). P. 3-9

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Panova E. V. // Tomsk State Pedagogical University Bulletin. 2000. Issue 1 (17). P. 28-32

Dmitriyev Vladimir Anatolyevich CREATIVE TRAINING OF ENGINEERS AND TEACHERS OF PROFESSIONAL EDUCATION AS A DIDACTIC PROBLEM // Tomsk State Pedagogical University Bulletin. 2009. Issue 5 (83). P. 64-70

The relationship of the processes of the development society with system of engineering-pedagogical education is considered on system level. The article shows leading role of creative activity of the person in the course of formations of his personalities in the system of the vocational training. The possibility of the creative education of students in engineering-pedagogical high school by introducing to the program of education technologies of innovative designing is revealed. The results of the estimation of ideality degree of different pedagogical concepts are offered and trends of their development on the base of the realized genetic analysis are shown.

Keywords: development, education, creative activity, technology, innovation, ideal concept

Vesnina Lyudmila Vladimirovna INSTITUTIONAL ASPECTS OF FORMATION OF THE HUMAN RESOURCES FOR THE DEVELOPMENT OF REGIONAL INNOVATIVE ECONOMY // Tomsk State Pedagogical University Bulletin. 2010. Issue 10 (100). P. 15-19

This article describes major tendencies of regional education policy in establishing a system for training of personnel for the development of regional innovative economy. The research shows the dynamics of changes in structure of educational programs aimed at the demands of modern economy. This article is based on the analysis of reports of universities of Tomsk in realization of innovative educational projects within the framework of national priority project “Education”.

Keywords: innovative educational projects and programs, regional education system, human resources, innovative sector of economy, commercialization of innovative products

Telmanova Elena Dmitriyevna FEATURES OF TEACHERS TRAINING OF PROFESSIONAL AND CRAFT EDUCATION // Tomsk State Pedagogical University Bulletin. 2011. Issue 4 (106). P. 21-24

The article presents data on research conducted of the conditions of socialization of artisan-entrepreneur in Russian institutions with a craft training. The article reveals specifics of teacher training and vocational apprenticeship.

Keywords: handicraftsman-businessman, integration approach the teacher of professional-craft training, social adaptation, social-psychological training.

Zhadko Natalya Viktorovna POSSIBILITIES AND RESTRICTIONS OF THE PSYCHOLOGICAL APPROACH TO THE ACTIVITY THEORY IN THE INTENSIVE BUSINESS TRAINING (BUSINESS TO PEDAGOGY) // Tomsk State Pedagogical University Bulletin. 2011. Issue 4 (106). P. 93-97

In the article possibilities and restrictions of the psychological approach in the activity theory with the reference to intensive business to training are considered. The basic contradictions constraining application in modern applied research are allocated, including by working out the methodology and the technique intensive training business (pedagogy of business).

Keywords: structure of mental processes, the psychological approach, activity the approach, the activity theory, business training.