| # | Article | Downloads | |||||
|---|---|---|---|---|---|---|---|
| 2851 | The article analyzes theoretical foundations of the concept of management and teaching team, the possibility of its application as a mechanism for development of ungraded schools. Keywords: ungraded school, management, team, organization. | 1999 | |||||
| 2852 | The article сontains the analysis of advisory verbal means used by the representatives of Russian and American socio-cultures through the social pragmatic factors of social status, age and social distance between communicators. The results of the research show that Russian speakers use imperatives when there are null, official or inofficial relationships between the interlocutors who may have any social status and be of any age. In contrast to that American speakers use imperatives if they give advice to a person who is of the same or lower status and is of the same age or younger. In case the advice is given to a person who is of higher status and older, American speakers prefer assertives. Keywords: contrastive pragmatics, socio-pragmatic factors, directive speech acts, pre-sequenced advice, performative utterances | 1999 | |||||
| 2853 | The paper presents the results of the analysis of the morphosyntactic components expressing the Path semantic component in the translational motion event which are referred to as directional verbal satellites following L. Talmy’s typology. The attempt has been made to characterize the Ket language using Talmy’s typologies of lexicalization patterns, as well as D. Slobin’s typology of the expression of motion events. The conclusion has been drawn that Ket belongs to satellite-framed languages (in L. Talmy’s typology), and to high-path-salient but low-manner-salient languages (in D. Slobin’s typology); the verb root characteristically does not confl ate the semantic components, but expresses only the Motion component. Keywords: Ket language, locative situation of translational motion, directional verb satellites, L. Talmy’s typologies of lexicalization patterns, satellite-framed languages, D. Slobin’s typology of motion events | 1999 | |||||
| 2854 | The paper discusses Enets emphatic negative verbs. Besides the well-known Uralic “main” negative verb which is used for verbal negation, Enets also has other negative verbs which are combined with the connegative form of the lexical verb. These verbs have the meanings “after all, not”, “almost”, “of course”. The paper describes morphological and semantic properties of these verbs. Keywords: verbal negation, negative verb, emphatic negative verb, auxiliary, Samoyedic languages, Enets | 1999 | |||||
| 2855 | The paper presents an analysis of the programme of networking, implemented by Kuzbass Regional Institute of Development of Vocational Education for providing schools with information resources, access to educational content, ICT facilities and training services at any workplace; presentation of multimedia training courses, creation of digital learning materials, etc. Keywords: model of networking of educational institutions | 1999 | |||||
| 2856 | This article examines the criteria identify “pathologically” altered states of consciousness (“mental and behavioural disorders”) from a variety of altered states of consciousness. It demonstrates the deficiency and the haziness of epistemic characteristics of pathologically altered states of consciousness, the social nature of the criteria characterizing the altered states of consciousness as a “mental disorder”, the role of value systems in the choice of the methodology of the pathologically altered states of consciousness. Keywords: consciousness, altered states of consciousness, pathologically altered states of consciousness, mental disorders, cognitive system | 1999 | |||||
| 2857 | The syntactic aspect of advertising texts, namely the pragmatic sentence types (Searle) are presented. One of the most common types that have not received a complex generalization of its functional and semantic features is question pattern. An attempt to analyze its structural features on the example of advertising texts in English printed media is made. Keywords: advertisement, pragmatics, question, speech act, question pattern | 1999 | |||||
| 2858 | Use of the method of motivational interviewing for dental examination can reduce the fear and anxiety of patients during several visits to 33,7 % ± 0,18, which can significantly reduce the risk of emergency conditions during the interventions and commitment form in patients dental treatment. Keywords: motivational interviewing, emotional strain before dental appointment, situational uneasiness | 1999 | |||||
| 2859 | The structural components of different interaction models of additional, general and higher education is considered. The author focuses on indicators which evaluate changes in the quality of education for each type of interaction models of informal and formal education. Keywords: interaction model, education, intellectual property, formal education, informal education, quality of education | 1999 | |||||
| 2860 | Proceeding from the fact of congruence of the morphological form of the city and the type of technology, the article discusses the basis of isomorphism of urban and technological systems. The main thesis is the assertion that every type of city is characterised by a certain way of life, by the type of technology used, and by everyday life things. The article gives a distinction of three types of things: the pre-industrial thing, the industrial thing, and the virtual thing – the image. Keywords: project images, thing, image, city, technology | 1999 | |||||
| 2861 | The article examines the examples of interaction between pictorial arts and literature in Virginia Woolf’s writing. The British writer often used painting language as a source of renewal of fictional inventory. The paper analyzes different cases of intermedial interactions on the level of form (borrowing particular qualities of a genre in combination with peculiarities of composition characteristic of this genre, painting technique and tools) and content (allusions to certain paintings or popular topos, used by artists of different epochs, movements and schools). Keywords: Virginia Woolf, intermediality, visual poetics of the prose, allusions, impressionism in the literature, effect of the picture frame | 1999 | |||||
| 2862 | This paper analyzes the information on resettlement of eushtinian tatars in XVII–XVIII centuries. The main sources are public documents. Available data describe the resettlement area of eushtinians on Tomsk Ob region in this period. Eushtinians are first mentioned in the book of Herberstein in 1526 under the name “Grustintzi”. According to sources, the main inhabitation area of eushtinians in XVII – XVIII centuries was the area adjacent to Tom river from Tomsk to the mouth of Shegarka river. Territory of eushtinian landholding reached the Ob river. Eushtinian tatar can be divided into different groups, each of which occupies its territory, differs from others in antropological type, employment and social status. It identified archaeological sites of the late medieval which created by eushtinians. Keywords: tatars, turks, tomsk tatars, eushtinians, history, archeology | 1999 | |||||
| 2863 | The article presents the analysis of the major factors and conditions providing the neoindustrial growth of economy in Russia. The authors conclude that the main factor influencing neoindustrialization is the inclusion of Russia in the global trends described on the basis of the concept “technoscience”. The condition for neoindustrialization serves the expansion of borders of network community the elements of which are already available in Russia and in its regions and within which economical and strictly scientific activity will be able to come to full agreement. Keywords: neoindustrialization, technoscience, society of knowledge, global trends, social and cultural modernization | 1999 | |||||
| 2864 | Training of competent specialists in HEIs who have abilities for self-fulfillment and self-actualization in their professional activities and who are balancing both personal and professional significant qualities is a strategic goal of the contemporary higher education. Today the problem of design and elaboration of the adaptive educational system is conditioned by the need to optimize and adjust the principles of traditional didactics to the challenges of contemporary information society: perfection of the content and the methods of education taking into account the universal application of information technologies; design of electronic educational environment providing the approach to the learning materials and the freedom of choice of methods, forms and assessment of the results. The article considers the issues connected with pedagogical design of the adaptive system for mathematical training of students of higher educational institutions. It gives a definition of a methodological approach, proves conceptual levels of methodological analysis: philosophical, general scientific, specific scientific, technological which form a complicated subordinate system. As a methodological framework of the research the authors consider in depth the ideas of system, synergetic, environmental, person-centered, competency building, activity, context, process, axiological, and cultural approaches. They elicited and described main functional and conceptual approaches which made a methodological foundation for the design and development of the adaptive system for mathematical training of HEI students. Keywords: mathematical training of students, adaptive system, methodological approaches, pedagogical design, educational process, higher education | 1999 | |||||
| 2865 | Introduction. The article deals with identification and analysis of collocations in new type of user’s manual – For Dummies. The relevance of the study is explained by the increasing interest of linguists to the investigation of functional aspect in general аnd absence of specialized research of collocations in new type of user’s manuals. The aim of the article is to identify the types of collocations, their semantics and functions in the texts of new types of user’s manuals (by the example of For Dummies). Methods and material. The method of the research is functional-semantic analysis. The material of the study was the texts of new user’s manual “for dummies” Results and novelty of the research. The analysis has shown that new types of user’s manuals differ from traditional manuals in use of expressive and occasional collocations. The presence of usual and terminological collocations brings together new instructions with traditional ones. Special attention is given to the identification of the type of lexical semantic violation. Occasional collocations made on the basis of epithet, metaphor and oxymoron have been found in For Dummies. It was concluded that expressive and occasional collocations perform attractive, evaluative and expressive functions which help to realize the communicative aim of influencing the reader. The research novelty is to investigate the role of collocations in terms of communicative aim of text. Conclusion. The author’s contribution in investigation of collocations in new types of user’s manuals is noted in conclusion of the article. The use of special type of lexical units that have expressive potential allows to consider For Dummies as a new type of user’s manual. Keywords: traditional collocations, terminological collocations, expressive collocations, occasional collocations, For Dummies, communicative aim of the text | 1999 | |||||
| 2866 | The article considers the possibility of computer equipment use in teaching and training process on designing by a user rational technique of sports exer¬cises by the method of heuristic search on a personal computer. In pedagogical experiment the level of initial ideas about technique of sports exercises is detected and the level of studying of the examinees on the rationali¬zation of motive operation technique is defined. | 1998 | |||||
| 2867 | A method of analysis of linear noisy microwave circuits with arbitrary topology is proposed based on introduced topological scattering matrix. It allows the solution of two types of problems on the common basis: 1) analysis of networks consisting of multiport components; 2) de¬termination of scattering and noise wave matrices of networks while changing node currents and voltages. The method is implemented in CAD tool for symbolic analysis of microwave circuits, MICROSYMA, using the MapleV environment Examples of solving microwave circuit symbolic analysis problems with computer are presented. | 1998 | |||||
| 2868 | The paper presents the intermediate results of research for working out a system of psychological pedagogical means for diagnostics of students’ successfulness (academic as well as intellectual). As the central pivot for the whole system there was chosen a set of test situations, which allow to perform computer analysis of students’ activity in the process of solving test problems. To estimate the successfulness of this activity we make use of one of the methods of system analysis, namely – the method of hierarchy analysis. | 1998 | |||||
| 2869 | The cognitive potential of neologisms results from the fact that they record new knowledge of labor activity treated as an aspect of social life in Germany. Their cultural potential is one of the means of cultural presentation since they reflect all the actual trends in the sphere of labor. These trends are caused by a number of factors, such as globalization, demographic problems, and the increasing unemployment. New words concern such aspects of the present-day Germany labor activity as the future of labor and its new forms, part-time employment, job redundancy. | 1998 | |||||
| 2870 | Research from bogs of Korelia permission value agrometeorologica and hydrotermed regimen on bog. Increase duration period with temperate 5-1000C, increase precipitation and it distribution creation favourable condition from agriculture Keywords: Bogs, drainage, South Korelia, agrometeorologica regimen, hydroterme regimen. | 1998 | |||||
| 2871 | The tradition of the poetic translations of the rubai by O. Khayyam is developed enough both in the European and Russian literature. In 1950th years Henry Sapgir made the translations of the poems by O. Khayyam, and created the cycle of the quatrains «The Verses for a Ring» (1981), which similar by the composition and the subjects to the classical firm form of the east poetry – rubai. Continuing the traditions of the east literature, H. Sapgir modified the canon of the form and the poetic translation of the rubai, he changed its metric figure, the rhyme, the composite structure and the semantic filling, thereby contributing to the development and the actualization of this form. Keywords: the east poetry, the canon genre form, the rubai, the tradition of the poetic translations, the verses for a ring, the form of the philosophical reflection, the «empty» rubai, the evolution of the genre form | 1998 | |||||
| 2872 | Introduction competence approach in a modern Russian education in the conditions of a highly technological society dictates necessity of formation at studying youth of self-educational abilities, skills and the cores naturalscience competences. Keywords: the competence approach, competency and competence, self-educational skills, the basic naturalscience competence. | 1998 | |||||
| 2873 | The article is devoted to the comparative analysis of the variants of decision of the problems of the legitimation and the delegitimation of the power in the narratives of the late Enlightenment. In the article there are revealed some common features and some peculiarities of the approach to this problem of the Russian authors (M. M. Shcherbatov and N. M. Karamzin) and their British colleagues (D. Hume, W. Robertson, E. Gibbon). Keywords: late Enlightenment, legitimation / delegitimation of the power, historiographical comparative research | 1998 | |||||
| 2874 | The article is devoted to the perspectives for the application of speech act theory in the sphere of translation studies. The material of analysis comprises the authentic juridical texts and their Russian translations. The equivalent translation of the juridical texts is based upon the principle which presupposes saving the illocutionary force of the original speech act. The illocutionary force is treated as the legal force of a document, producing the the equivalent target perlocutionary effect both on the primary text recipient and on the secondary text recipient (who is not a native speaker). Keywords: speech act theory, illocutionary force, illocutionary aim, legal force, perlocutionary effect, primary recipient, secondary recipient, speech act sense, interpretive theory of translation, linguistic theory of translation | 1998 | |||||
| 2875 | The paper considers the essence of the axiological component of university teachers’ professional autonomy and reveals its role in the structure of professional autonomy as a competence of the modern university teacher. The results of the questionnaire survey on the axiological component of teachers’ professional autonomy are described and analyzed. Keywords: university teacher, professional autonomy, competence, axiological component | 1998 | |||||
| 2876 | The article deals with the research of the correct pronunciation of difficult German sounds possibility by Russianspeaking respondents. The results indicated that it is easier for the Russian-speaking population to pronounce German vowels than consonants. The majority of respondents pronounced phonetically simple words correctly. Sounds in the words (Öl, Löffel, Zeugnis, Feucht, Nein, Neigen, Klein, Leute, Heute) did not cause difficulties in pronunciation. The most difficult phonetically sound was velar nasal consonant. Respondents who have problems with consonants phonemic hearing did not pronounce velar nasal consonant ([ŋ]). Increasing number of repetitions did not increase correctness of pronunciation of the studied sounds. Those who have difficulty in performing exercises on oral praxis, do not pronounce alveolar rolled consonant ([r]). Keywords: phonetic system, the German language, vowels, consonants, syllables | 1998 | |||||
| 2877 | The article analyzes the peculiarities of the development of the Ryazan region in the late XVIII – early XIX century, as reflected in art and documentary literature of this period. On the example of the memoir notes of S. P. Zhikhareva, Y. P. Polonsky, S. T. Slavutinsky and travel notes of V. A. Saltykov considers the image of the province, recreated in the text when describing the life and culture of the nobility of the province of Ryazan. Works of art and documentary literature contain interesting material and multilateral representatives of the Ryazan nobility, status of education and training, theatre arts in the provincial environment of the Enlightenment. Keywords: Ryazan region, art and non-fiction, memoir notes, travel notes, the age of Enlightenment, provincial culture, noble estate | 1998 | |||||
| 2878 | . | 1997 | |||||
| 2879 | - | 1997 | |||||
| 2880 | The author introduces the concept of the basic functions of a female and gives the analysis of its structure. The idea of the author is that individual psychocorrection is based on the consideration that a certain function or one of its structural components has not been mold. Proceeding from the state of the functions fulfilled by the female we can find out types of female. Concrete examples are given to show the complexity of the transition the female from patriarchal femininity to contemporary femininity. The effectiveness of the psychocorrective process in which the degree of the female’s functional system developed is taken into account results in new psychological formations. This is confirmed by a long psychocorrectional practice of the author. | 1997 | |||||
| 2881 | The paper reviews the phenomenon of syncretism and homonymy, suppletivism and heteronymy; explains their varying import in the system of the German language synchronically and diachronically. | 1997 | |||||
| 2882 | The present article is of scientific significance, because there are no special researches on this theme up to now. The research of the given problem is of current importance. Firstly, G.N. Potanin’s views concerning educational reforms in Russia are of particular interest and not only for specialists. Secondly, ecological culture of some people is an educational problem | 1997 | |||||
| 2883 | The article is the result of comparative study of the non-canonical two-place predicates in Russian and Inkeri Finnish. The aim of the research was to reveal the board between transitive and intransitive structures of two-place predicates in both languages, to single out natural classes of predicates according to the way of marking their arguments and to fi nd the common semantic features of the members of these classes. Keywords: Inkeri Finnish, Russian, canonical two-place predicates, non-canonical two-place predicates, canonical transitive construction | 1997 | |||||
| 2884 | The creation concept, the primary goals and leading lines of activity of psychological service of Judicial department is stated at the Supreme court of the Russian Federation. It is noted high tension professional work of federal judges and necessity of creation of the system of psychological maintenance which includes psychological selection of candidates on a position of judges, psychological support of activity of judges, monitoring and correction of their psychological condition, psychological preparation. Keywords: the concept, problems, psychological service, judicial department, federal judges | 1997 | |||||
| 2885 | The article presents the results of the special pedagogical study developing upon totals of more general studies in the field of reasons of the transformation of philosophical images of science. The author clears up features of method of formation of the image of science appearing under the influence of existentialist criticism of scientific discourse. It was offered some arguments of the author’s variant of the teaching the relations between scientism and anti-scientism within the framework of course of philosophy. That variant is supported by the competency-based approach to training of students in the direction “Pedagogical education”. Keywords: existentialism, transformation of philosophical image of science, method of formation of the image of science, scientific discourse, scientism, anti-scientism | 1997 | |||||
| 2886 | The article discusses the characteristics of cognitive mechanisms of semantic transformations in phraseological units (FU): literal interpretation, dual actualization and reinterpretation. The author analyses the particular examples of semantic transformations in FU found in the letters. The article explores general principles in functioning of cognitive mechanisms of semantic transformations in FU and their distinctive features. In the analysis of the contextual use of transformed phraseological units there are used the data of extra-linguistic category contained in the comments to letters, reference literature. The author believes that literal interpretation of FU is provided by the associative relationship with the component composition of each of FU. If cognitive mechanisms ensuring this technique does not work, it does not affect the decoding of meaning. During dual actualization lexical meanings of components of FU and phraseological meanings operate simultaneously, layering. The author focuses on the “dual” meaning of such units, achievable by this technique, and relies on the effect of this semantic technique. If the mechanism fails, some part of the coded by this method information becomes lost for recipient. Reinterpretation gives FU an occasional sense. The author of the article proves that encoding can be successful if the semantic content of FU is explained by means of surrounding context. Keywords: phraseological unit, semantic transformations, cognitive mechanisms, epistolary | 1997 | |||||
| 2887 | This paper analyses the problem of improving the methods of teaching and learning programming in university and school. The authors justify the need for new methods and forms of education related to the teamwork of students, multimedia content, and other virtual spaces. The article analyzes the programming of teaching practice in leading foreign universities and proposes the main ways of improving the teaching of programming in Russian schools. The article provides an overview of the educational content of the Internet, which allows us to state that the most wide spread spectrum of creative approaches to teaching programming, as well as high efficiency of teaching are the United States and European universities. Many of the leading Western universities successfully collect and develop methods from other regions of the world: Russia, USA, China, India, Asia and Africa. The authors analyze their own experience in teaching programming and suggest starting the transformation of traditional approaches to teaching programming and methods of teaching computer science in pedagogical universities, hoping that progressive teaching practices from teachers’ universities will spread to the school. Keywords: programming, teaching methods, project activity, teamwork, interactive technologies, Internet platform, teacher training, robotics, mobile applications, algorithm, program, electronic educational resource | 1997 | |||||
| 2888 | . | 1996 | |||||
| 2889 | In the article the process of formation of the genre model of an aesthetic manifest – fragment in V.A. Zhukovsky’s works of the 1810s and A.S. Pushkin’s of the first half of the1820-s is investigated. The material for supervision was poetic-aesthetic Zhukovsky’s manifests and letters, and Pushkin’s letters of the period of the southern reference. The prospect of full realization of the genre form of the fragment opens in late Pushkin’s works of the 1830-s and Zhukovsky’s of the 1840-s, in the poetic and prosaic works with a genre subtitle «Fragment». | 1996 | |||||
| 2890 | Characteristic of zoobenthos in Koop-Khol Lake. In the article the authors analyze distribution of zoobenthos in biotopes and single out prevailing groups of zoobenthos | 1996 | |||||
| 2891 | Searching of the problems of developing investment process, particularly on the regional level, takes today the priority significance. But special attention is attracted to developing of evaluation mechanism, as an instrument, which gives the possibility for more adequate evaluation of the condition of the most important economic trend and the perspectives of the region on purpose to make suitable decisions. Therefore, the methodology approach to evaluation of the effectiveness of the investment action in the region is given in the article | 1996 | |||||
| 2892 | The First World War brought many changes to economic, social and political life of the country. The problem became vitally important either for the central part of Russia or the periphery of empire. Here we should pay a special attention to the Altai of Tomsk province where the authorities organized charitable funds and trusteeships, where the families of the called up soldiers were provided with agricultural help. Besides their studies, pupils accepted extraduties, voluntarily assisting soldiers families. The formation of labour teams from pupils was very important either from educational points of view. Keywords: . | 1996 | |||||
| 2893 | The article describes the students’ independent work as a factor of their innovative thinking formation. Due to that it is suggested to change the approaches to the tutorial and methodical work. The share of the independent work in the educational process should be increased. Keywords: education, independent work, innovative thinking, student’s work | 1996 | |||||
| 2894 | The article analyses the social contradictions as the causes and consequences of migration in the modern world, models of migration policy, features the policy of multiculturalism and political correctness in the EU and the U.S. that reduce the tolerance level in the society. The author concludes that the modern social contradictions of migration contributing to the formation extremism and terrorism based on fanaticism. Keywords: social contradictions, migration, fanaticism, economic crisis, multiculturalism, political correctness | 1996 | |||||
| 2895 | The tendency of considering education as a subject to subject process inherent in the educational theory in the last decade and its gradual spread in a number of pedagogical practices make timely formulation of the principle of dialogicality as the most important for pedagogy. It is reflected in the Law on Education of the Russian Federation, which specifies that the state policy in the sphere of education is based on mutual respect and nurturing humanistic nature of education. The result of the use of the principle of dialogic identity is dialogic personality developing in a dialogic educational environment. Keywords: dialogical, pedagogical principle, dialogical learning environment, foreign language dialogic discourse | 1996 | |||||
| 2896 | The examples of the drop of case markers mainly for direct cases are given and the the phenomenon of the drop of case markers in the Korean language is considered. Referential, communicative, and other pragmatic/ non-syntactical factors causing such drop are studied. These factors are not only valid for Korean but also for a big numer of typologicallly divergent languages. Keywords: case marker, drop, pragmatics, morphology, syntax, communicative structure | 1996 | |||||
| 2897 | Focuses on the requirements of a modern teacher. He must possess the skills of creative activity, which is characterized by its ability to generate ideas; the ability to find solutions in non-standard situations; the ability to analyze, predict different situations. It substantiates the necessity of organizing a creative learning environment in the universities providing education in the field of teacher education. There is a group of conditions to be met by this environment. Describes the model of the organization of creative educational environment on the example of teaching discipline “Fundamentals of mathematical processing of information”. Keywords: creative potential, professional competence of a teacher, creative educational environment, creative competence of a teacher | 1996 | |||||
| 2898 | The article deals with the organization of self-education of preschool teachers at the present stage. Increased the interest of researchers to the building of the teacher’s individual educational route, rethinking of the forms and methods used in the methodological work under the conditions of implementation of the Federal State Standard of Preschool education. The study examined the needs of teachers in education and improvement of pedagogical skills, the reasons for success and failure, and identified the positive elements that contribute to the further growth of professionalism. The study identified and put into practice preschool educational institution organizational and pedagogical conditions of teachers’ self-education (normative-regulatory, perspective-orienting, activity–stimulating, informative-communication), the algorithm of teachers’ work on self-education. As a result of marked and other areas of research of the problem, such as the development of programs for the transition to the “Teacher Professional Standards”. Keywords: self-education, professional self-education of a teacher, preschool educational institution, organizational and pedagogical conditions of self-education, methodical work | 1996 | |||||
| 2899 | This article is devoted to the topical problem – the intensification of learning activities in classes of musicaltheoretical subjects. These subjects play an important role in the development of hearing and musical thinking of the future professional musician. The author considers the learning activity as a complex and multicomponent process designed to change the student – the subject of training. The basic components of educational activity are carried out: the motive of learning activity, goal setting, training activities, control and evaluation. Management principles of educational activity of students are defined: management as support and maintenance, flexibility and situationality, delegation of authority and responsibility to the students. Pedagogical effect on all component parts of the category, as well as increased activity of all subjects of teaching is expected to activate the learning activity. In order to influence the component “training activities” the system of algorithms is developed for different types of learning tasks for the most demanding musical-theoretic disciplines – “Solfeggio” and “Harmony”. The first positive results are evident in the tendency to improve the quality of results, indicating involvement of students in co-management of educational activities. Keywords: intensification of learning activities, educational activities, musical-theoretical disciplines, system of algorithms | 1996 | |||||
| 2900 | On the basis of conversations between the six-year-old boy and his mother the organization and ways of adultchild communication, semantics, pragmatics, and discourse language are revealed. Taken for study parameters, described in general, fit into the existing models of discursive analysis, which as an object considers oral dialogue. In particular, strategies, objectives, control over the course and change of types of speech activity, channels, tone, genres are described. Metacommunicative indicators and their role in organizational communication are determined. On the basis of speech characteristics, the question of whether the constitutive characteristics of discourse are in conversations is positively solved: fixed relative design, thematic and structural unity, relative semantic completeness. It is established that gaming and learning/cognitive strategies prevail; genre repertoire combines traditional children’s genres, popular science literature for children and new formats of the entertainment industry (cartoon, computer game); in the thematic field, modern cartoons, games (computer, desktop, mobile), history of inventions, microcosm, etc. prevail. Values and assessments are not emphasized. The analysis of the discourse testified to various cultural attitudes of the elderly and younger informants. Special appeal for boy new formats of the entertainment industry is faced with restrictions from his mother on viewing of this production. Keywords: discourse, child, strategies, genres, topics of discourse | 1996 | |||||